Newswire Educational Resources

Explore Our Expert Advice, How-Tos and Guides

Smart Start: How to Develop a Newsworthy Press Release

What are the essential elements of a newsworthy press release?

Smart Start: How to Build on PR Momentum

Your press release got picked up, now what? Three tips to capitalize on the momentum.

Case Study: How a Biopharmaceutical Drug Development Company Established its Presence in a New Industry on Newswire's Media Advantage Plan

Learn how companies across industries are finding success through Newswire’s Media Advantage Plan (MAP).

Smart Start: What’s an Online Media Room?

How to create and optimize a home for your content.

Smart Start: How Data Analysis Will Make You Rethink Your Decision Making

What is data analysis and how can it inform business decisions?

Smart Start: Marketing Analytics Matter. Here’s Why

Discover the key marketing analytics you should be paying attention to.

Smart Start: The SaaS Platform Developed for CEOs

Use technology to stay competitive and future-proof your business.

Smart Start: 7 Reasons You Should Work with a Media and Marketing Communication Team

How to leverage a media and marketing communication team to reach and exceed your business goals.

Smart Start: 3 Proven Ways to Find Your Target Audience

Better serve your target audience by understanding what makes them tick.

Smart Start: 4 Headline Writing Tips for More Clickable Content

Give your content its best chance at reaching your target audience by reading through our quick guide to writing headlines.

Smart Start: The Do’s and Don’ts of Implementing a Backlinks Strategy

What are backlinks? Why are backlinks important? Download this Smart Start guide for the answers to these questions and more.

Smart Start: Improve Your Press Release Writing with the Inverted Pyramid

Use the inverted pyramid to quickly and efficiently give readers the information they want from your press release.

Smart Start: What’s the Difference Between On-Page SEO and Off-Page SEO?

Learn the difference between on-page SEO and off-page SEO.

Smart Start: 5 Conversion Metrics You Should be Tracking

What’s conversion tracking and why is it important?

Smart Start: The Beginner’s Guide to Google PPC

How to utilize Google PPC as a way to drive qualified traffic to your website and other relevant online properties.

Smart Start: How to Choose the Right SEO Keywords for Your Press Release

Gain a better understanding of keywords and tags and how they play an integral role in the success of a press release.

Smart Start: Top 10 Press Release Mistakes to Avoid

Improve your press release writing by avoiding these 10 mistakes.

Smart Start: Understanding the What, Why, and How of a Digital Marketing

Learn the basics of digital marketing to build brand awareness for your company.

Smart Start: Sponsored Content Explained

Everything you need to know about sponsored content.

Smart Start: How to Create a Social Media Strategy for 2021 and Beyond

No matter the industry, social media can help companies reach and engage with their target audience on a consistent basis.

Smart Start: How to Write an SEO-Friendly Press Release

How to write an SEO-friendly press release

Smart Start: How to Develop a Media and Marketing Communication Strategy

How to develop a media and marketing communication strategy that works for your company

Smart Start: How to Earn the Right Media Coverage for Your Business

Proven strategies for securing reputable media coverage

Smart Start: Why You Should Include Press Releases in Your Marketing Strategy

Why you should include press releases in your marketing strategy

Smart Start: Press Release Distribution

What to look for in a Press Release Distribution Network

Transforming the Value of Your Press Release

Learn How SMBs Compete Effectively in Industry By Leveraging Media Coverage to Deliver More ROI to Campaign

Case Study: How an Integrated Media & Marketing Strategy Results in Growth

Proven Method to Capture More Mindshare and Sales Opportunities to Grow Revenue. Discover the Earned Media Advantage.

Smart Start: Content Guideline

Discover Insider Tips and Expert Advice to Create a Clear, Compelling Press Release Today!

Smart Start: Targeting Media

Discover the Effective Ways to Connect and Engage with Media for More Opportunities.

Smart Start: AP Style

Discover a Little Known Secret to Communicate Effectively with the Media.

PR for Startups: 3 Mistakes to Avoid

Discover Exactly What You Need to Develop The Right PR Strategy

PR for Startups: 5 Things You Need To Know

Learn How to Jumpstart Your PR and Media Relations on a Budget and the Strategies that Work

PR for Startups: How to Create an Effective Media Kit

Learn How to Create a Media Kit That Gets Noticed and Useful for Journalist and Media

100 Examples of Real Press Releases

Discover Real Press Release Examples That You Can Model to Gain More Exposure For Your Company

The 3-Minute Guide to a Better Press Release

Discover a New Approach to Write Better Press Releases Whether You Are New or Advanced Professional

Press Release Basics

Discover and Follow the Guidelines to Keep You on The Right Track for Press Release Success

What NOT to Do When Pitching to Media

Learn How to Effectively Pitch To Media for More Media Coverage Opportunities