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Smart Start: How to Build on PR Momentum

Your press release got picked up, now what? Three tips to capitalize on the momentum.

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Smart Start: How to Build on PR Momentum

  • Are press releases right for your company?
  • How to build on PR momentum.
  • Tips to turn a successful press release into additional pieces of content.

When a press release gets picked up by a relevant media outlet, what’s next? Knowing how to capitalize on press release momentum is an integral skill that companies of all sizes and industries can use to build brand awareness, expand their reach, and distribute the right message to the right audience at the right time.


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