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Smart Start: How to Develop a Newsworthy Angle

Learn how to develop a newsworthy angle to guide your press release writing.

Smart Start: How to Develop a Newsworthy Angle
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Smart Start: How to Develop a Newsworthy Angle

  • The importance of newsworthiness
  • What’s an angle?
  • Tips to develop a newsworthy angle for a press release

The angle is essentially the point or theme of a piece of content. It gives your press release direction and a frame of reference. Think of it like a lens that focuses the context for the messaging of a press release. In this Smart Start, we share ways to pinpoint a newsworthy angle.


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