Smart Start: Improve Your Press Release Writing with the Inverted Pyramid
Use the inverted pyramid to quickly and efficiently give readers the information they want from your press release.
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Smart Start: How to Create a Social Media Strategy for 2021 and Beyond
No matter the industry, social media can help companies reach and engage with their target audience on a consistent basis.
Smart Start: How to Create a Social Media Strategy for 2021 and Beyond
- Understand the importance of social media for business
- Identify and create content for your audience on the platforms they spend the most time
- Regularly review and refine your social media marketing strategy
Social media is an important component of a company’s overall marketing strategy.
Not only does social media help consumers discover and connect with new brands, but it also informs their purchasing decisions and who they do business with.
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Smart Start: The Beginner’s Guide to Google PPC
How to utilize Google PPC as a way to drive qualified traffic to your website and other relevant online properties.