
Smart Start: Improve Your Press Release Writing with the Inverted Pyramid
Use the inverted pyramid to quickly and efficiently give readers the information they want from your press release.
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Learn the basics of digital marketing to build brand awareness for your company.
Digital marketing includes all marketing efforts carried out through digital/online means to connect companies with current and prospective customers. Understanding the what, why, and how of digital marketing will help companies, no matter the industry, better reach their target audience and build brand awareness.
Use the inverted pyramid to quickly and efficiently give readers the information they want from your press release.
Your press release got picked up, now what? Three tips to capitalize on the momentum.