Smart Start: Press Release Readability Matters
Explore how to craft copy that’s newsworthy, compelling, optimized for search engines, and easy for your target audience and the media to read.
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Smart Start: Understanding the What, Why, and How of a Digital Marketing
Learn the basics of digital marketing to build brand awareness for your company.
Smart Start: Understanding the What, Why, and How of a Digital Marketing
- Learn the basics of digital marketing
- Understand the various examples of digital marketing
- Discover three digital marketing mistakes and how to avoid them
Digital marketing includes all marketing efforts carried out through digital/online means to connect companies with current and prospective customers. Understanding the what, why, and how of digital marketing will help companies, no matter the industry, better reach their target audience and build brand awareness.
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Smart Start: Media Interview Best Practices
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