Smart Start: The Benefits of a White Paper
Learn how a white paper can generate leads, showcase expertise, and position a brand as a thought leader in its industry.
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Smart Start: AP Style
Discover a Little Known Secret to Communicate Effectively with the Media.
Smart Start: AP Style
- Learn the Importance of AP Style
- Learn the Common Use Cases for AP Style
- Discover AP Style Tools to Make the Process Easier
The way you write your press release and media content is critical on how the media will perceive your content. For mass communication professionals having the ability to write press releases in AP style is essential since this is the gold standard with which all news writing is measured.
“AP Style” refers to the guidelines from The Associated Press Stylebook. This standardization allows media around the world to have a consistent and uniform structure for news writing, grammar, abbreviations and titles.
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Smart Start: Stop Relying on Tracking Cookies
Mobile software updates and intensified concerns over consumer privacy are fueling drastic changes in the email marketing landscape.