The timing of your press release can make a difference in your results. Not only is it important to make …

With all of the different types of content available to a marketing team, the press release is one of the …

Each day thousands of press releases are published and distributed across the Internet. Any given journalist may be exposed to …

Press releases can be used to achieve a number of goals. One of the most powerful ways to use them …

Any press release distribution service you choose must provide reporting and analytics. It’s imperative that you know how many people …

Generally speaking, when you issue a press release your plan is to distribute it to a wide audience. You want …

Your existing marketing strategy likely contains a number of marketing tactics. You may use email marketing, for example, as well …

An email list can be a business’s most valuable marketing asset. Anyone who subscribes to your email newsletter is a …

Most businesses operate with some type of a sales funnel. The sales funnel is a term that’s used to define …

Talking to the press about your company is both exciting and terrifying. You want to make sure that everything you …

Your marketing plan likely has many channels and tactics. From email marketing to content marketing, these tactics can add up. …

Many small to medium organizations do not have a public relations department. Contact with the media and press releases are …