Burgeoning entrepreneurs in every industry all have one thing in common; they need funding. Whether you’re raising money to start …

If you’re in business for more than a few months, you’re probably going to get some negative feedback. That’s part …

Visual elements have been shown to improve press release results. Among the strongest visual elements are both video and infographics. …

Did you know that press releases that contain video hold the attention of your viewer longer? They’re shared more often, …

Press releases are useful for a number of marketing goals. They help build awareness by connecting with a large audience, …

Whether you’re pitching a business idea to a potential partner, or sending a press release to a journalist, there are …

Sometimes small improvements in your press release can reap big results. Writing a great press release takes two things; it …

Ready for 2015? If your organization successfully managed your marketing in 2014 then there’s good news. The trends for 2015 …

Bad publicity can happen to good businesses. It is one of the risks of being an entrepreneur. How you handle …

Pitching to the media is tricky. It can take time, patience, and persistence. Many media representatives will tell you that …

Social media and press release marketing are both tactics that are part of a larger and more comprehensive marketing strategy. …

To add power to your press release marketing efforts, and to generate a better return on your investment, it makes …