Media Outreach - Monday, September 25th, 2017 by

Tactics to Build Positive Relationships with the Media

Building relationships with key media targets is a good way to grow your business. It’s tremendously powerful to have an industry blogger, journalist, or social media influencer mention your brand...

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Press Release Writing Tips - Friday, September 22nd, 2017 by

Success Tips for Press Release Distribution

Want your press release to get the maximum amount of exposure possible? By carefully planning your press release distribution, you can improve your PR marketing results. Before we look at tips for...

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Press Release Writing Tips - Thursday, September 21st, 2017 by

Press Release Distribution, Why Planning Pays Off

How often do you publish a press release? And when you do publish them, are you getting the results that you want? If your answer is “no” then it’s important to assess your timing, particularly...

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Online Visibility - Wednesday, September 20th, 2017 by

Influencer Marketing – Don’t Get Overwhelmed

Influencer marketing can be a lengthy and time-consuming process. It’s easy to get overwhelmed by it all. When that happens, people tend to cut back on their efforts, or worse, stop putting forth...

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Media Outreach - Tuesday, September 19th, 2017 by

Success Tips for Media Outreach

A successful media outreach strategy can mean the difference between brand recognition and being completely unknown.  Of course, in order to make sales and have a profit, your audience needs to know...

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Media Outreach - Monday, September 18th, 2017 by

3 Signs You’re on the Wrong Track with your Influencer Marketing Efforts

If you’re engaging in influencer marketing, congratulations. You’re ahead of the pack and embracing all the power that this tactic has to offer. However, you may not be getting the results that...

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Media Outreach / Online Visibility - Friday, September 15th, 2017 by

How Important Is Your Online Presence for Attracting Media Representatives?

Many companies make the mistake of assuming that media outreach and online content are two separate marketing efforts. While you should create strategies and execution plans for both, it’s also...

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Online Visibility - Thursday, September 14th, 2017 by

Five Ways to Increase Press Release Distribution Results

Press release distribution is how you get your company story and news into the hands of media representatives. There are a variety of channels and tactics that you can use to distribute your release,...

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Press Release Writing Tips - Wednesday, September 13th, 2017 by

What You Should Know about Press Release Distribution

If you haven’t taken a look at press release distribution services lately, you’re in for a surprise. With all the resources, benefits, and functions that today’s press release distribution...

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Online Visibility - Tuesday, September 12th, 2017 by

Influencer Marketing Tips to Help Small Business Owners

There’s the general misconception that influencer marketing strategies only work for midsize to large companies. This isn’t true. In fact, influencer marketing can have a significant impact on...

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