Resources

Content is still the foundation of a successful business. It will probably never really change. After all, content is communication. …

Burgeoning entrepreneurs in every industry all have one thing in common; they need funding. Whether you’re raising money to start …

Non-profit organizations often stand a lot to gain if the media picks up their news. It helps them raise funds, …

Press releases can be used to achieve a number of goals. One of the most powerful ways to use them …

Most businesses operate with some type of a sales funnel. The sales funnel is a term that’s used to define …

Talking to the press about your company is both exciting and terrifying. You want to make sure that everything you …

Your marketing plan likely has many channels and tactics. From email marketing to content marketing, these tactics can add up. …

Many small to medium organizations do not have a public relations department. Contact with the media and press releases are …

There are several components to a successful press release. With a structured format a press release has to have among …

You’re probably using social media as part of your ongoing marketing strategy. It’s an effective way to increase awareness, strengthen …

There are many roles within your organization. Some you’ll want to handle yourself. Others you’ll handle internally. You’ll hire an …

At first glance there’s not much of a difference between a press release for a non-profit organization and one for …