Can Press Releases Be Written into Blog Posts?
One of the challenges with content marketing of any type, including press release marketing, is that you want to get …
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Finding the Right Influencer for Your New Campaign
Finding the right influencer for your new campaign is the first step to success. She or he can be the …
PR Distribution: A Look into What a CS Team Should Deliver
Great Customer Service (CS) is an integral part to any successful business. In the PR space, having a team of …
Top 5 Ways Press Releases Support Event Marketing
Event marketing is on the rise. Brands are leveraging the power of bringing people together for a common cause. And …
Why Integrating Social Media in a Press Release is Important
If you are not liking your social media to your press releases, everything you are doing is WRONG. Why wouldn’t …
E-Commerce Media Pitches Best Practices
Every industry has its own bag of tricks and tactics to get good press and publicity. The same is true …
Yes, Your Business Could Benefit from a Press Release
While planning your PR and marketing strategies for your business, you may have considered the possibility of writing and distributing …
What is DIY PR?
At first glance, DIY PR seems like a phrase that would result from accidentally spilling coffee on your keyboard. Rest …
Should Real Estate Agents use Instagram?
Are you personally active on social media? Do you use mainstream social sites like Facebook and Instagram? If you do, …
Should Real Estate Agents use Twitter?
Real estate agents make their income through their connections. The more buyers and sellers they have, the easier it is …
How to Approach a Rebrand on Social Media
At some point, most businesses struggle with their identity. It’s a common symptom if you’ve been around for a while. …
E-Commerce and Engagement with Customers on Social Media
There’s a lot that e-commerce business owners and brands can accomplish on social media. It’s a place to research, engage, …