What Is the Ideal Press Release Length?
A press release is a compelling and concise news story that’s typically written by a public relations professional and distributed …
Maria Marchewka, Author at Newswire
Maria Marchewka is a Digital Marketing Strategist at Newswire. Maria is an experienced copywriter, social media marketer, content creator, strategist, and project manager. Her firm belief in being a practitioner and not a preacher of marketing concepts has put her in a position to help companies build brand awareness and connect with their target audiences online.
100 articles published by Maria Marchewka
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How to Grab the Attention of a Journalist
Capturing journalist attention is crucial in securing earned media mentions for your brand. In this blog post, we share tips …
How to Write a Press Release Dateline AP Style: Tips & Tricks
What is AP Style? For anyone unfamiliar, AP Style stands for Associated Press Style and refers to the standardization of …
Press Release Distribution Still Matters in the Age of Social Media
Social media has undeniably transformed the marketing landscape, however, press release distribution remains a vital component in helping brands share …
Improve Your Media Relations with an Online Media Room
Now more than ever, media outreach is a pivotal piece of the puzzle for brands of all sizes and industries …
How to Use CTAs Effectively in Press Releases: 3 Examples
One of the most overlooked functions of a press release is to drive traffic to a webpage. Most often, press …
How to Properly Format a Press Release
Did you ever read a press release and think to yourself, something’s missing? Those unfulfilled feelings are likely a byproduct …
Media Pitching Can Improve Your Press Release Distribution
Press releases are a staple in public relations strategies. They serve as formal announcements to the media and public about …
How to Transform Your PR Strategy with a Media Database
With an almost incomprehensible amount of content at our fingertips, consumer attention is at a premium. And finding ways to …
Prep Like a Pro: 5 Media Interview Tips
Congratulations! You just landed a media interview and right now, you’re probably feeling a mix of excitement and nerves. That’s …
How to Create a Content Marketing Strategy For Your Business
Content marketing is a powerful tool that enhances a brand’s search engine optimization performance (SEO), creates brand advocates, encourages social …
3 Reasons Why Every PR Professional Needs a Media Database
One of the keys to success in public relations (PR) lies in the choice of tools. These tools include press …