A press release isn’t complete until you have at least one, preferably two, quotes. Quotes have a specific purpose and …

A lot of time and energy is spent on the creation and distribution of press releases. You write them for …

Your press release headline is perhaps the single most important element. If your headline isn’t effective then no one will …

When it comes to marketing and building a business, many people use certain terms interchangeably. However, there are big differences …

Social media releases provide a unique opportunity to reach a wider and more varied audience with your press release. There …

Social media press releases provide a new opportunity to reach a larger audience. They’re considered part of an advanced press …

Do you have an online newsroom? Another name for an online newsroom is a media center, media room, or sometimes …

You might wonder when it’s appropriate to write a press release. They’re great for broadening your audience, building interest, and …

One of the critical elements of a press release is that it is newsworthy. The press, and the majority of …

Whether you write your press release or have it written by a professional, nothing is going to happen until you …

There are many types of content that can help improve your business credibility and authority. These two characteristics are important …

A press release is a marketing tactic. It’s a tool, like many other forms of content that contributes to the …