Outsourcing your press release writing to a professional is a good strategy. It can save you time, and while press …

You’ve decided to add press releases to your marketing and promotional strategy. While you know it’s the right step, it’s …

A good press release writer is sometimes difficult to find. They don’t tend to market themselves too much because they …

If you’re new to writing press releases they can feel a bit overwhelming. There is a rigid structure to adhere …

In this era of Facebook, Twitter and various other social media outlets, most individuals now use these networks as their …

With so many marketing tactics to choose from, you might wonder what press release distribution has to offer. They aren’t …

Thousands of press releases are published every single day. In order to compete with these press releases and grab the …

Just a decade or two ago, a company “newsroom” was the public relations interface between a business and media professionals …

Let’s face it, templates are handy. They can help make seemingly overwhelming tasks feel more manageable. They guide you through …

Search engine optimization (or “SEO”) is a constantly evolving target. Over time, business owners and professional marketers learn what works …

Marketing is about the art of persuasion. Each piece of content you publish has a goal. Sometimes you want to …

All press release distribution services are created equally, right? Actually, they’re not. There are many differences between distribution outlets. Choosing …