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    Press Release Writing Tips

    Why Reporters Aren’t Taking Your Press Release Seriously

    By: Anthony Santiago
    October 7th, 2015

    One of the most common goals for a press release marketing campaign and strategy is to gain media attention. After …

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    Press Release Writing Tips

    The Top 3 Worst Mistakes You Can Make In Your Press Release

    By: Anthony Santiago
    October 6th, 2015

    Mistakes happen, and most of them are completely forgivable, even in the tough world of press and public relations. However, …

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    Online Visibility

    How to Leverage Controversy in Your Press Release

    By: Anthony Santiago
    September 25th, 2015

    There are thousands of press releases published and distributed on a daily basis. True, not all of them are competing …

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    Press Release Writing Tips

    Tips To Prepare Your Pitch to the Media

    By: Anthony Santiago
    September 24th, 2015

    Pitching to the media makes people nervous. There’s a lot on the line, right? You want to make a good …

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    Press Release Writing Tips

    How to Capture Industry Trends in Your Press Release

    By: Anthony Santiago
    September 23rd, 2015

    Trends present an abundance of opportunity for most businesses. For example, the fitness industry lives on trends. It creates them, …

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    Press Release Writing Tips

    Can You Have a Press Release If You Don’t Have a Website?

    By: Anthony Santiago
    September 22nd, 2015

    In this day and age it’s kind of hard to imagine a business without a website. Yet there are many …

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    Press Release Writing Tips

    Press Releases for Solo Entrepreneurs

    By: Anthony Santiago
    September 21st, 2015

    When you’re starting a business or running a business by yourself, you have many responsibilities. These responsibilities range from creating …

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    Press Release Optimization

    Signs That It’s Time To Hire a Press and Publicity Consultant

    By: Anthony Santiago
    September 18th, 2015

    In the beginning, when a company is just starting out, it often makes sense to hold tight to the budget. …

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    Press Release Writing Tips

    How to Get an Article in an Industry Magazine

    By: Anthony Santiago
    September 17th, 2015

    Publishing is a fast track to authority and credibility. It also helps you brand your business and reach a larger …

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    Press Release Writing Tips

    The Biggest Press Release Writing Don’ts

    By: Anthony Santiago
    September 16th, 2015

    In order to avoid making press release writing mistakes and missing your goals, it’s important to know the don’ts. The …

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    Press Release Optimization

    How to Use a Press Release to Strengthen Your Brand

    By: Anthony Santiago
    September 15th, 2015

    There are many different reasons to use a press release to market your business. You can use them to drive …

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    The Benefits And Importance Of Using Press Releases Online For SEO
    Online Visibility

    Unique Tactics to Leverage Press Releases as Traffic Generation Tools

    By: Anthony Santiago
    September 14th, 2015

    There are many different goals a company can have for a press release. In most cases, the goals are media …

    Read Article
    Page 83 of 106
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