Why Reporters Aren’t Taking Your Press Release Seriously
One of the most common goals for a press release marketing campaign and strategy is to gain media attention. After …
One of the most common goals for a press release marketing campaign and strategy is to gain media attention. After …
Mistakes happen, and most of them are completely forgivable, even in the tough world of press and public relations. However, …
There are thousands of press releases published and distributed on a daily basis. True, not all of them are competing …
Pitching to the media makes people nervous. There’s a lot on the line, right? You want to make a good …
Trends present an abundance of opportunity for most businesses. For example, the fitness industry lives on trends. It creates them, …
In this day and age it’s kind of hard to imagine a business without a website. Yet there are many …
When you’re starting a business or running a business by yourself, you have many responsibilities. These responsibilities range from creating …
In the beginning, when a company is just starting out, it often makes sense to hold tight to the budget. …
Publishing is a fast track to authority and credibility. It also helps you brand your business and reach a larger …
In order to avoid making press release writing mistakes and missing your goals, it’s important to know the don’ts. The …
There are many different reasons to use a press release to market your business. You can use them to drive …
There are many different goals a company can have for a press release. In most cases, the goals are media …