Press Release Writing Tips - Wednesday, April 4th, 2018 by

What is AP Style Content?

There are a number of different writing styles established by publications and news services. Those who write for these publications are expected to adhere to the style manual. Learning the basics of...

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Social Media - Tuesday, April 3rd, 2018 by

Tips to Streamline Media Research

Media research can be a very tedious process for small business owners who want to gain media attention but are often a small company or sole proprietorship with a lot of other important marketing...

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Social Media - Monday, April 2nd, 2018 by

Tips to Create a Press Release That Optimizes Social Sharing

Social media gives press releases all new mileage, offering greater traffic and a wider impact. The press release distribution services make it easy to share with the top social sites like Facebook...

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Press Release Writing Tips - Friday, March 30th, 2018 by

The Press Release Style Guide

Press releases are often a challenge for marketers to write. They are so used to producing sales material that everything they write starts to sound like an ad. A lot of marketers also issue a...

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Search Engine Optimization - Thursday, March 29th, 2018 by

Press Release SEO Mistakes You Might Be Making

Writing press releases is part art, part science. It has several goals. One is to get media coverage, and the other is to improve Search Engine Optimization for your site. Search Engine...

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Press Release Writing Tips - Wednesday, March 28th, 2018 by

Perfect Press Release Headlines Blend Compelling and Concise Information

Most press release distribution services and search engines only show from 45 to 65 characters (letters, punctuation, and spaces) in a headline, so learning how to write a short but compelling...

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Media Outreach - Tuesday, March 27th, 2018 by

Making Content With the Media – What Are They Looking for?

The media are very specific about what they are looking for in terms of press releases and pitches about your company. Knowing the “secret formula” can make all the difference between more media...

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Press Release Writing Tips - Monday, March 26th, 2018 by

Is the Message of Your Press Release Getting Through?

Learning how to write effective press releases is an essential skill for any marketer who wishes to get media coverage for their business. However, it can take some practice in order to write press...

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Press Release Writing Tips - Friday, March 23rd, 2018 by

Is It Newsworthy? 7 Questions to Ask Before Deciding to Write a Press Release

The first step in writing an effective news release is to make sure it announces something which is truly newsworthy and is not just an ad or a sales letter in disguise. There are a number of...

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Press Release Writing Tips - Thursday, March 22nd, 2018 by

How to Write Like a Journalist

A lot of marketers struggle to write effective press releases that will get lots of media pickups. One of the ways they could try to improve their releases is to try to write more like a journalist...

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