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Tips to Optimize Your Press Release

Looking to get the most from your press release effort? Press release marketing is a great addition to your content marketing strategy. It helps boost credibility and authority. Press releases...

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The Risks and Rewards of Optimizing Your Press Releases

Press releases have long been considered a valuable part of a comprehensive marketing strategy. However, there’s generally a bit of disagreement, and sometimes controversy, over whether it makes...

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Optimized Press Releases – Fact and Fiction

There seems to still be a lot of confusion about search engine optimization and press releases. Do they help your SEO or do they hurt it? Can you actually optimize a press release for search engines...

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The Role Of Keyword Research In Optimizing Your Press Release

When it comes to optimizing press releases, keywords are essential to the process for a number of reasons. What is a keyword? A keyword, or key phrase, is one which is related to the niche...

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Key Places To Place Keywords – Optimizing Press Releases

There are a number of key places to place your most important keyword and/or keyphrases in order for your press release to get discovered by the right journalists. Letís look at the most important...

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4 Main Benefits For Optimizing Your Press Releases

Optimizing your press releases offers several key benefits that can help make the most of each one you publish. Search engine optimization or SEO, is the most important strategy any content creator...

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How to Find Guest Blogging Opportunities

Do you have a new product or service you’re getting ready to release? What about an upcoming promotion? As launches are planned and the time to launch gets closer, it makes good marketing sense to...

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How To Know If You’re Getting The Most Out Of Your Press Release

There are a number of ways to discover whether or not you are getting the most out of each press release you send. The beauty of online marketing is how easy it is to track your success using...

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How To Increase Press Release ROI

Press release return on investment, or ROI, is an essential measure to help determine whether or not your press release has been a success. There are a number of ways to measure this. Which you use...

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Simple Tips to Leverage the Power of a News Release

Want to get more traction from your news release efforts? In addition to making sure that your news release is published on your website and distributed to your list, there are a few additional steps...

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