How to Partner With the Media
Partnering with the media can be a win/win situation. You get the coverage you want for the issues that are …
Partnering with the media can be a win/win situation. You get the coverage you want for the issues that are …
Before you distribute your press release, it’s important to make sure that it’s properly formatted. Whether you’re distributing your release …
Each paragraph of your press release has a job. For example, the first paragraph summarizes the information in your press …
Sometimes the most difficult part of writing any type of content is figuring out how to end it. It doesn’t …
After your headline there is the opportunity to include a press release summary paragraph. This paragraph is often what shows …
The headline is the most important part of your press release. If the headline doesn’t do its job, then no …
There are some press release mistakes that your audience just won’t forgive. The press release has an explicit purpose and …
The timing of your press release can make a difference in your results. Not only is it important to make …
With all of the different types of content available to a marketing team, the press release is one of the …
Each day thousands of press releases are published and distributed across the Internet. Any given journalist may be exposed to …
Press releases can be used to achieve a number of goals. One of the most powerful ways to use them …
Any press release distribution service you choose must provide reporting and analytics. It’s imperative that you know how many people …