Your company press release plan is part of your overall marketing plan. As such, it will ultimately support your business …

When you’re writing a press release you’re writing for a varied audience. You want media representatives to pay attention and …

Images and visuals are an excellent way to add interest to your press release. Journalists will use them in their …

When you’re first getting started with press release writing, it can seem overwhelming. This is particularly true if you’re accustomed …

The first step to achieving your press release marketing goals is to motivate others to read your press release. What’s …

You’re already active on social media, and one of the best ways to improve marketing results is to integrate your …

Are you tired of wondering if distributing a press release is in your best interest? Are you worried that you …

Website owners, internet marketers, broadcast producers, bloggers and reporters are usually bombarded with hundreds or possibly thousands of press releases …

Writing a press release can be tricky, and certainly writing a good press release is often better left to the …

Are you familiar with the KISS strategy? It stands for Keep It Simple, Stupid. However, a kinder and gentler approach …

Learn all you can about the media representative you’re going to pitch to. Read what they’ve written – everything they’ve …

One way to build a relationship with the media and to get your story covered by the press is to …