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Is My Company Too Small To Put Out A Press Release?

Many new business owners think their company is too small to put out a press release. They believe, mistakenly, that press releases are only for the “big boys” or that they have to spend a...

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What Should I Look For With Press Release Distribution?

When it comes to press release distribution, there are a number of important things to look for. It will all depend on your size and budget, and how much time you have to work on your public...

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What Should Go Into Your Media Kit?

A media kit, or a press kit, isn’t just for huge corporations. No matter what size your business is, or where it is in terms of maturity, a press kit can help you with successful public relations,...

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What Makes A Good Press Release Distribution Service?

There are a number of things to look for when it comes to a good press release distribution service. Not all of them function in the same way, so it is important to know how each works so you can get...

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What Kind Of Results Can I Expect From A Press Release?

Marketers new to writing press releases have a lot of questions about the process of publishing, distribution, and tracking the performance of their release. The most common question is, “What kind...

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What Journalists Are Looking For In An Online Newsroom

Busy journalists are always on the lookout for content ideas for their columns because they are pretty much always on a deadline these days. It is great to issue press releases so you can convey your...

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What Does A Good Press Release Distribution Service Offer?

Not all press release distribution services are created equal. Therefore, it is important to know exactly what to expect so you can compare features, and also pricing if you are going to use a paid...

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Things You MUST Include In Your Online Newsroom

An online newsroom can best be defined as the hub page at your site that serves as the gateway to all of your public relations work, including your press releases and your media pitches. It is a page...

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How To Manage Your Online Newsroom

Managing your online newsroom can be very time-consuming unless you are very well organized. Public relations (PR) can be a nightmare if you don’t have a workflow that makes sense for your...

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How Many Press Releases Are Distributed Daily?

Press releases have been around for more than 100 years, but it is really only in the past 5 years or so that they have come into their own as an invaluable marketing tool IF the companies issuing...

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