Press Release Writing Tips

A lot of marketers struggle to write effective press releases that will get lots of media pickups. One of the …

Success in promoting a new product is not a matter of luck. It is a matter of really tight organization. …

Press releases can help improve the credibility and authority of your business within your niche or industry, and in the …

The rules for a press release haven’t changed over the decades. The purpose, however, has changed over time. Today, a …

Let’s talk about something that people often don’t talk about, and that is how to game your headline so that …

Your headline is the most important part of your press release that you will ever write. It needs to be …

Press releases are an essential element of any public relations strategy. They are designed to report the news from within …

Press releases are designed to get media attention from journalists who find the information worthwhile and wish to pass it …

There are pros and cons to both conversational writing and journalistic writing when it comes to issuing a press release. …

There are a number of different writing styles established by publications and news services. Those who write for these publications …

Press releases are often a challenge for marketers to write. They are so used to producing sales material that everything …

Most press release distribution services and search engines only show from 45 to 65 characters (letters, punctuation, and spaces) in …