Press Release Writing Tips

Does your company have a holiday marketing strategy? Whether your answer is yes or no, in order to capture the …

This article was updated in November 2021. Understanding how to write a press release summary is a valuable piece of …

Whether it’s through social media marketing, email campaigns, pay-per-click (PPC) advertising, press releases, or a media advisory, there are a …

Writing a press release for a sporting event and issuing it through a distribution service can be one of the …

A press release boilerplate provides a brief description of who you are as a company, what you do, and the …

What do Google and a good press release have in common? The answer to that question is compelling headlines.  Google …

Brand awareness describes a person’s familiarity with a company, product, or service. Increased recognition of your company can lead to …

Did you ever read a press release and think to yourself, something’s missing? Those unfulfilled feelings are likely a byproduct …

Have you ever heard of a man by the name of Ivy Lee? No, not Ivy League, the collection of …

In the first installment of this series, we analyzed a press release from NBA legend Michael Jordan. In it, Mr. …

If you frequent our blog, our website, or our services, you know that we are heavily invested into the PR …

Ever wondered what kind of press releases are submitted and published every day? Everything from business announcements to general news, …