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Anyone There? How Earned Media Helps Brands Stand Out
Maybe Katy Perry was on to something when she asked us if we ever felt like a plastic bag, drifting …
Media Monitoring Makes a Difference
Have you ever wished you could be a fly on the wall to truly understand what makes your target audience …
Small Business Saturday Ideas Guaranteed to Build a Buzz
When you think of a small business, odds are the classic “mom and pop” shop comes to mind. They’re the …
Make a Name For Yourself: 3 Marketing Tips For Entrepreneurs
It’s reported that 31 million people in the United States are entrepreneurs. That’s 31 million people chasing their dreams on …
Prep Like a Pro: 3 Media Interview Tips
Congratulations! You just landed a media interview. You’re equal parts excited and nervous and that’s likely how you landed on …
How to Use Holidays for Content Creation
Aside from being days of celebration, holidays serve as excellent opportunities for brands to create relevant content. Whether the occasion …
Press Release Distribution: 3 Signs It’s Time to Outsource
Have you ever felt like when you cross an item off your to-do list, another gets added? And then, things …
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How Much Does it Cost to Distribute a Press Release?
If you’re thinking about harnessing the power of press release distribution to help your brand stand out in a crowded …
Product Launch Press Release: 7 Must-Haves
Sleepless nights. Countless meetings. Doubts. Excitement. Passion. Progress. Setbacks. All of these elements and more have led to the culmination …
Improve Customer Engagement With These 3 Tips
In many ways, a brand’s success with customer engagement is similar to a sports team’s success. The brand needs to …
Press Release Headlines Don’t Have to Be Boring
Did you know the average person’s attention span is 12 seconds? That’s right – just 12 seconds. That short amount …
Where do Press Releases Get Distributed?
Where do press releases get distributed? That’s a popular question and the short answer is press releases get distributed on …