GSPs' March Madness Office Competition
Fairfield, NJ, April 9, 2015 (Newswire.com) - “I know there are a lot of people out there who would rather ignore March Madness,” said Jon L., a co-president at Gold Standard Promotions. “They think it’s too much of a distraction. It’s even estimated that companies across the country lose about $1 billion due to declined productivity during this time of year. Still, I urge people – especially business leaders – to reconsider how March Madness may benefit their companies.”
Megan P., the firm’s other co-president, elaborated. “We’re incorporating our own March Madness activities into our daily operations,” she stated. “Our team members will have the option of pooling their money based on the actual games, but at the same time they will be afforded their own brackets. They will move further toward the office championship based on their abilities to meet sales and office goals. Of course, there will be awards for our top performers in each of the challenges.”
"We're incorporating our own March Madness activities into our daily operations,"
Megan, Co-President
According to Jon and Megan, this level of healthy competition is known to boost professional engagement and morale in general. The long-term impact of these benefits – not to mention the determination to meet business-specific goals – far outweigh any approximated lost productivity.
Leaders at GSP on the Odds of March Madness Success
For those who intend to complete their own brackets in attempts to predict the progress of the single-elimination tournament, GSP’s presidents had some suggestions. “This is not just for fans,” Jon continued. “Researchers have been exploring the best possible strategies for successful wagers. It turns out that chance of actually guessing the outcomes off all 63 games are one in 9.2 quintillion. It’s essentially impossible.”
“Experts suggest that people are just better off flipping coins,” Megan indicated. “One study found that the average number of correctly-guessed winners was higher than those winners who were identified through extensive knowledge and careful research. While there’s nothing inherently wrong with being a die-hard fan of college basketball – many of us here certainly are – it isn’t necessary in order to have an exciting few weeks. Jon and I can’t wait to see how things turn out in the collegiate tournament, and especially in our own office challenges! Everyone on our team is incredibly goal-oriented, so I know they’re going to be great at this.”
About GSP
GSP is an innovative full-service consulting and marketing firm dedicated to helping clients expand their reach by tapping into new and cutting-edge markets. Utilizing unique communication channels and strategies based on analysis of geographic areas and consumer demographics, the firm’s executives provide branding that reaches a wider range of customers with immediate results. GSP manages the branding for a diverse portfolio of clients, from start-ups to Fortune 500 clients, because of the flexibility and adaptability of its promotional platform. Visit GSP at gspnj.com to learn more about the innovative marketing services they provide.
