Press Release Optimization - Thursday, December 11th, 2014 by

Tips To Build Your List with a Press Release

An email list can be a business’s most valuable marketing asset. Anyone who subscribes to your email newsletter is a qualified lead. You now have a connection with them and permission to market to...

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Press Release Optimization - Wednesday, December 10th, 2014 by

Tips to Align Your Press Releases to Your Sales and Marketing Funnel

Most businesses operate with some type of a sales funnel. The sales funnel is a term that’s used to define the process that prospects may go through once they become aware of your business. There...

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Online Visibility - Tuesday, December 9th, 2014 by

Tips for Talking To the Press About Your Company

Talking to the press about your company is both exciting and terrifying. You want to make sure that everything you say to them is both positive and interesting. And when the media reaches out and...

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Small Marketing Budget? 5 Free Ways to Market Your Business with Press Releases

Your marketing plan likely has many channels and tactics. From email marketing to content marketing, these tactics can add up. If you have a small marketing budget, you may feel limited with what you...

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Press Release Optimization - Tuesday, December 2nd, 2014 by

No PR Department? How to Decide Who Should Be the Press Release Contact

Many small to medium organizations do not have a public relations department. Contact with the media and press releases are handled internally, often by the marketing department. However, if you’re...

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Press Release Writing Tips - Friday, November 28th, 2014 by

How to Write a Good Employee Bio for Your Press Release

There are several components to a successful press release. With a structured format a press release has to have among other things, a lede, quotes, a headline, a call to action, and an author’s...

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Newswire News - Thursday, November 27th, 2014 by

Happy Thanksgiving from iNewswire

May you have plenty to be thankful for on this Thanksgiving Day. Have a blessed Thanksgiving from the entire team at iNewswire! Wishing you the joys of Thanksgiving!   We are celebrating...

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Press Release Optimization - Wednesday, November 26th, 2014 by

How to Use Social Media Before, During and After a Company Crisis

You’re probably using social media as part of your ongoing marketing strategy. It’s an effective way to increase awareness, strengthen your brand, and to connect with prospects. It’s also an...

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How to Know If a Press Release Distribution Service Is Right for Your Goals

Press releases can be part of an effective and comprehensive marketing strategy. To make the most of your press releases you want to distribute them to a wide audience. This is where a press release...

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Press Release Optimization - Monday, November 24th, 2014 by

How to Create A Powerful Multi-Channel Press Release Distribution Strategy

Gone are the days where your press release gets sent to the local paper and it stops there. Today, with a good plan and the use of technology, your release can be viewed by thousands in a matter of...

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