The Dallas Standard on the Importance of Setting Philanthropy Goals During the Year

The director of operations at The Dallas Standard offered her thoughts on how giving back to the community helps a company improve and grow. She also discussed the importance of setting lofty goals and her aims for the rest of 2015.

The leaders at The Dallas Standard believe that giving back to the community offers an incredible variety of benefits. Along with providing a rewarding feeling that can inspire a better of quality work, philanthropic efforts also build a company’s public profile. Taylor, the firm’s director of operations, explained, “When consumers see a company team doing its part to help people in need, they remember it. They form a positive connection with an organization, and that can have a real impact on their buying decisions.”

Volunteer efforts and philanthropic pursuits also bring team members closer together. “When our people take part in a giveback event, they get the chance to show other sides of their personalities,” added the director. “They always seem to return to the office with a renewed focus and dedication. I think supporting the community is the ultimate team-building activity, and it’s the ideal way to boost morale in a workplace.”

"When our people take part in a giveback event, they get the chance to show other sides of their personalities,"

Taylor, Director of Operations

Taylor and the rest of the leadership team at The Dallas Standard build on the team-strengthening benefits of giving back by encouraging team members to guide the firm’s efforts. As the director put it, “We let our associates choose causes that align with their shared values. It’s important to allow our people a strong voice as we build our company’s public image.”

The Dallas Standard’s Director of Operations Discusses the Importance of Goal Setting

 

Company leaders at The Dallas Standard recognize that setting ambitious goals is a necessity. As Taylor put it, “If you’re not setting lofty benchmarks and holding yourself to them, your company isn’t likely to achieve anything worthwhile. We maintain a commitment to push ourselves to do more and better all the time. Constant improvement is the name of the game here at The Dallas Standard.”

For the rest of 2015, Taylor has some big goals in mind. She explained, “We want to continue expanding our influence over the coming months. Expanding into new markets is at the top of my list, and we are working hard to bring the exciting brands we represent to new audiences. Our future is very bright here at The Dallas Standard, and that is due in large part to our emphasis on goal setting. Our entire team pursues new opportunities with determination, and that will never change.”

About The Dallas Standard

The Dallas Standard is a premier consulting and marketing services provider with a dedicated team of exceptional professionals. By applying in-depth market analysis and demographic research, their promotional experts infuse each interactive promotional campaign they produce with a customized feel. This approach leads to meaningful connections between companies and their ideal customers. The Dallas Standard has built a reputation as an industry leader by forming these connections while providing a high return on investment for a diverse portfolio of clients. Whether working with a small local start-up or Fortune 500 giant, The Dallas Standard delivers sustained growth to bottom lines and brand awareness.