Wisconsin Events Personalizes Outreach Using Latest Trends
The Wisconsin Events team has been leveraging the latest marketing trends. The company president talked about how this strategy has allowed them to maximize their own branding as well as that for the companies they promote.
Allis, WI, August 28, 2015 (Newswire.com) - Every year, the sales and marketing industry produces new and exciting ways to promote products. These innovations come from all over the sector. The Wisconsin Events team has made it their mission to stay abreast of all of the latest trends. Angela, the firm’s president, indicated that they pick and choose the best options for the brands they represent. This maximizes return on investment.
“Whenever new technologies or practices arise in our space, we are sure to explore them,” she stated. “We don’t necessarily use all of them, but we want to leverage the most useful for the products we represent. For example, we have been using social media to allow us to distribute highly personalized content.”
"Whenever new technologies or practices arise in our space, we are sure to explore them,"
Angela, President
Angela indicated that they use Facebook, Twitter, and LinkedIn to create a great company image. She explained that social media has become an essential part of branding. The team has also been working to ensure that all the content they produce is viewable on screens varying from smartphones to televisions.
“The most important trend for us, however, is personalization,” Angela continued. “Throughout our firm’s history, it has been our goal to deliver highly individualized promotions. Technology has increasingly made this easier in the digital world. Of course, our bread and butter has always been our associates’ ability to connect with consumers on a personal level.”
The Wisconsin Events team uses this highly personal touch to bring a human element to their branding efforts. Many brands today are disconnected from their consumers. However, Angela and her team are working to combat this by making the experience of each brand they represent customized to the individual.
Wisconsin Events’ President Announces Hiring Push
Many businesses are buying into Wisconsin Events’ unique approach. Angela revealed that her team has experienced a major upswing in demand. As such, she announced that they will be hiring new associates for a number of open positions.
“We want to expand our team,” she said. “To grow our capacity, we need to bring on some driven, young talent. Experience would be a plus, but we are mostly seeking people with passion. We will provide training in all of our outreach techniques. I encourage anyone who is interested to visit our website and apply.”
About Wisconsin Events, Inc.
Wisconsin Events, Inc. offers full service consulting and marketing services to help clients break into new markets. Using innovative promotional strategies and unique communication channels, the firm builds a relationship between clients and consumers that produces immediate results. Consumers benefit from incentives and exclusive promotions that develop brand awareness and loyalty—strengthening the client's position. With a history of success and flexibility, Wisconsin Events, Inc. maintains a diverse portfolio including small local business and large corporations. To learn more about how they empower their clients to grow, visit wisconsineventsinc.com.
