Wisconsin Events Focuses Training on Presentation Skills
Allis, WI, May 1, 2015 (Newswire.com) - The marketing industry is largely about how effectively brands communicate their messages to their prospective customers. So, the Wisconsin Events team has made presentation a primary focus of the training program.
“For us to create and execute the innovative outreach initiatives that we do, it is essential for our team to be excellent communicators,” she asserted. “They must know how to present persuasive pitches to all sorts of audiences. Understanding the intricacies of these skills really helps our associates effectively execute their roles.”
"Through training, we build the confidence and abilities of our team,"
Angela, President
The firm conducts training workshops on a monthly basis, each of which emphasizes different tools and topics. Subjects have included leadership, promotional skills, and organization. Each set is focused on a new idea to empower the team to excel in their space. In doing so, Angela explained, they are able to ensure consistently improving service quality.
“Through training, we build the confidence and abilities of our team,” she added. “This recent series on presentation skills has been especially effective at making people feel self-assured. Public speaking is a common fear and conquering it is very empowering. Our training program really equips our team with everything they need to succeed.”
Wisconsin Events’ President Discusses Presentation Skills
Angela explained a little about what Wisconsin Events’ team has been learning about making presentations. She indicated that the training is largely about how to structure a compelling argument as well as how to use verbal and non-verbal language to communicate effectively. All of these concepts can also be applied to interactions outside of the world of sales and marketing as well, such as job interviews.
“Expert public speaking ability gives us an extremely sharp and professional image,” she continued. “With our whole team thoroughly adept in this area, we are able to consistently position the brands we represent for maximum exposure and success.”
Angela also pointed out that the non-verbal communication involved in this training is extremely useful. Many people do not know how to position themselves to communicate open and positive messages. Through this education, the Wisconsin Events team is far better prepared to interact with the prospective customers of the brands they represent.
“Compelling, dynamic presentation is an absolutely necessary skill for marketers,” Angela concluded. “Without a doubt, it’s one of the most valuable and important training sessions we have ever run.”
About Wisconsin Events, Inc.
Wisconsin Events, Inc. offers full service consulting and marketing services to help clients break into new markets. Using innovative promotional strategies and unique communication channels, the firm builds a relationship between clients and consumers that produces immediate results. Consumers benefit from incentives and exclusive promotions that develop brand awareness and loyalty—strengthening the client's position. With a history of success and flexibility, Wisconsin Events, Inc. maintains a diverse portfolio including small local business and large corporations. To learn more about how they empower their clients to grow, visit WisconsinEvents.com.