True Food Innovations Launching 'True Chef Meal Kits' at Costco's and Bashas'
True Chef Meal Kits at Costco's and Bashas' - Arizona and Texas stores will be the first to carry the extra-long shelf life retail meal kits
NEWPORT BEACH, Calif., January 26, 2018 (Newswire.com) - True Food Innovations, based in Newport Beach, California, is debuting its new fresh, preservative-free True Chef Meal KitsTM this week at Costco's and Bashas' stores in two states.
Alan True, founder/CEO, said that True Chef Meal KitsTM will debut first at Texas-area Costco's, as well as Bashas' grocery stores throughout Arizona. Then the nationwide rollout will begin in February and continue throughout 2018.
We have developed first-of-its-kind patent-pending formulations for fresh meal kits that are specifically designed for retail. Your family can now enjoy delicious, safer and all-natural, restaurant-quality meals made right at home and purchased locally at your favorite club or grocery store.
Robert Jones, President
Meal Kits being available in-store eliminates the need to sign up for subscriptions required in the early days of meal kits. The consumer now has complete control to purchase one of several in-store. In addition, the elimination of "over-packaged" home delivery products reduce the impact on the environment. True Chef Meal KitsTM are fully recyclable and easily store in your refrigerator at home.
True Chef Meal KitsTM are free from all artificial colors, preservatives and artificial flavors, company officials said. The kits feature long shelf life by using True Chef patent-pending formulations and HPP processing which is recognized by both the FDA and USDA as a natural food processing technique.
True Chef Meal KitsTM are launching in stores nationally throughout 2018, making convenient, clean-label recipes and products available to consumers nationwide in the coming months.
Robert Jones, president of True Food Innovations, said, "We have developed first-of-its-kind patent-pending formulations for fresh meal kits that are specifically designed for retail. Your family can now enjoy delicious, safer and all-natural, restaurant-quality meals made right at home and purchased locally at your favorite club or grocery store."
LOCATIONS:
To locate a nearby store that carries True Chef Meal KitsTM or to confirm where new product launches will occur throughout the year, please visit www.truechef.com.
About True Food Innovations
True Food Innovations is a privately held company that provides turnkey product development, HPP packaging solutions and manufacturing services. It develops or partners with companies to introduce first-to-market, private-label and retail-ready HPP products nationwide.
Media Relations Contact
Jon Lightfoot
VP Brands and Strategic Marketing
TypeLab
949 390-0554
Source: True Food Innovations