The View Group Attracts Top Talent, Continues Rapid Growth

The director of operations at The View Group discussed the firm's hiring and recruiting efforts. He also offered some tips for bringing the sharpest people into the organization.

​The leaders at The View Group have ambitious goals for expansion, and they know that they must add dynamic talent to achieve them. “We have been able to establish an exceptional group of promotional specialists here,” said Joey, the firm’s director of operations. “If we want to continue to grow and expand, we need to keep adding to our diverse and talented team. We are focused on finding career-minded people who are ready to achieve great things.”

Along with a comprehensive training program, The View Group’s leaders provide clear pathways to advancement for their associates. The director explained, “Our people know that they can reach their professional ambitions if they commit to excellence. We don’t promote simply on the basis of service time, and we don’t play favorites. Achievement is what leads to advancement here at The View Group, and I think that helps us recruit top-quality professionals.”

"If you want to build a great team, you have to bring in people with unique talents and let them be who they are."

Joey, Director of Operations

Joey and the rest of the executive team also make significant investments in their team members’ success. They start by assigning each new hire to a seasoned top performer. From there, the associate learns everything he or she needs to know to thrive in a competitive industry. Company leaders also organize continuing training sessions on a wide range of topics to keep even their highest-achieving associates as competitive as possible.

The View Group’s Director Shares Advice for Attracting the Best Talent 

“If you want to build a great team, you have to bring in people with unique talents and let them be who they are,” stated the director. “Companies often hire people because they are highly talented and then they force them to fit into a predetermined role. In the process, they stifle their team members’ talents. That’s not what we do here at The View Group. We allow dynamic people to do what they were meant to do, and we encourage them to continue sharpening their strongest skills.”

Joey also believes it’s important to evaluate a candidate’s potential as much as his or her past. “I know that’s not the easiest thing to do,” he noted. “On occasion, I think you have to trust your gut when you are making hiring decisions. There are many qualified candidates out there, so when you find someone with a specialized talent or a person who will fit into your culture like a glove, you should go for it.”

About The View Group

The View Group is a thriving provider of interactive sales promotions. The firm’s customized campaigns deliver rapid results and high ROI by using modern research tools to zero in on each company’s ideal customers. With a network of strategic partnerships and a unique marketing approach, the firm’s expansion into major new markets is increasing. As a result, the firm now represents a range of brands both large and small. Companies that join forces with The View Group can expect winning results every time.