Sefati Consulting Group Reveals Top Enterprise SEO Tips for 2018

IRVINE, Calif., April 4, 2018 (Newswire.com) - Search engine optimization (SEO) is always changing, due to such diverse factors as Google updates, evolving technologies and shifting user expectations. Large enterprises must adapt their SEO efforts accordingly, but that can be easier said than done. In a new statement to the press, Sefati Consulting Group — a leading enterprise SEO agency — reveals its top five enterprise SEO tips for 2018.

“First, it’s critical to emphasize mobile development,” comments Al Sefati, founder of Sefati Consulting Group. “Google doesn’t merely encourage mobile optimization; it actively penalizes sites that are not mobile-friendly. We recommend that large companies start considering their mobile page to be their primary web presence — not secondary.”

First, it's critical to emphasize mobile development.

Al Sefati, Enterprise SEO Expert

A second enterprise SEO suggestion is to ensure speed and performance. “Your users will not wait more than two or three seconds for the page to load, so run speed tests and ensure that your site loads without any fuss and without any delay,” Sefati recommends.

He goes on to say that security, too, is essential. “One of our most significant enterprise SEO tips is to provide users with a secure browsing experience — and that means embracing SSL/https,” Sefati affirms. This is especially critical for e-commerce sites.

Content matters, too. “Our enterprise SEO professionals recommend having content that addresses each stage of the consumer journey,” Sefati says. “Use blogs and resource pages to inform your customers, but also ensure strong sales pages, post-sales content and more. Even PPC ads are important content delivery vehicles.”

A final tip is to hire a PR agency — specifically for the purpose of link-building.

“An SEO agency can build links, but frankly, a lot of SEO companies do a poor job at this — or worse, resort to black-hat tactics,” Sefati says. “An ongoing relationship with a PR agency can provide a much better, smarter way to build those links.”

The bottom line for companies looking to do enterprise SEO: Working with an enterprise SEO agency is prudent. “Look for someone who can help you take a proactive, data-driven approach,” Sefati says. “That’s certainly something we can boast here at our company. Reach out to our enterprise SEO experts today and ask to schedule a consultation.”

More details about Sefati Consulting Group may be found at www.sefati.net.

ABOUT:

A data-driven search marketing firm in Orange County, California, Sefati Consulting Group boasts years of experience, a high degree of technical expertise, robust content creation capabilities and certification in several leading enterprise SEO tools. Sefati Consulting Group is known for its personal approach, tailored to meet the needs, goals and budgets of each client. More information about Sefati Consulting Group is available at www.sefati.net. 

Source: Sefati Consulting