James Bond 007 Joins Upper Deck's Lineup of Top Licensed Entertainment Properties
Upper Deck Signs Multi-Year Agreement to Produce James Bond Trading Cards and Games
CARLSBAD, Calif., November 27, 2018 (Newswire.com) - Upper Deck, the leading sports and entertainment company, announced today that it will produce trading cards and trading card games for the highly coveted James Bond property. In the new agreement with EON Productions, Upper Deck will develop products pulling from a rich collection of films that form the backbone of this uniquely British franchise. These films have defined the spy genre since the release of Dr. No in 1962 and have served as a cultural touchpoint in a legacy that maintains popularity into the modern era of cinema.
“James Bond is one of the most iconic characters in the history of entertainment,” said Jason Masherah, president of Upper Deck. “We are thrilled to have the opportunity to provide a new and unique line of James Bond trading cards and trading card games to fans around the world.”
James Bond is one of the most iconic characters in the history of entertainment. We are thrilled to have the opportunity to provide a new and unique line of James Bond trading cards and trading card games to fans around the world.
Jason Masherah, President, The Upper Deck Company
Upper Deck will provide new ways for fans to enjoy their favorite secret agent. The first James Bond trading card set will hit hobby stores shelves and 007Store.com in early 2019, followed by a release on Upper Deck e-Pack™, the company’s patent-pending trading card platform.
Additionally, 007 will be introduced to Legendary®, Upper Deck’s critically acclaimed deck-building trading card game, in summer 2019. Players will be able to relive their favorite movie moments while working together to recruit their favorite characters and unravel the nefarious schemes of the most infamous 007 villains.
About Upper Deck
The Upper Deck Company, headquartered in Carlsbad, California, is a worldwide sports and entertainment company built on the pillars of quality craftsmanship, authenticity and innovation with a dedication to creating products that turn memorable moments into collectibles. Upper Deck maintains an award-winning portfolio of gaming, sports, entertainment products and collectibles. Find more information at www.upperdeck.com, www.UpperDeckBlog.com or follow us on Facebook (@UpperDeckEnt), Instagram (@UpperDeckEnt), Twitter (@UpperDeckENT) and YouTube (udvids).
About EON Productions
EON Productions Limited and Danjaq LLC are wholly owned and controlled by the Broccoli/Wilson family. Danjaq is the U.S.-based company that co-owns, with Metro-Goldwyn-Mayer Studios, the copyright in the existing James Bond films and controls the right to produce future James Bond films as well as all worldwide merchandising. EON Productions, an affiliate of Danjaq, is the U.K.-based production company which makes the James Bond films. The 007 franchise has produced 24 films since 1962.
Source: The Upper Deck Company