Marketopia CEO Terry Hedden Offers MSP Sales & Marketing Training at 11th Annual IT Nation 2015

"Secrets to Creating an MSP Sales Machine" course presented during November 11 - 13 conference in Orlando helps increase IT sales, improve IT marketing to boost IT business growth

Marketopia, a marketing agency specializing in innovative and powerful demand generation, marketing and sales solutions and team training for IT service companies, today announced that Chief Executive Officer Terry Hedden is offering a training course entitled “Secrets to Creating an MSP Sales Machine” at the 11th annual IT Nation 2015, considered the largest event in the technology solution provider industry.

The sales and marketing presentation—targeted at IT management to increase IT sales and improve IT marketing for boosting IT business growth—is scheduled to begin at 1PM, Wednesday, November 11, 2015, at the Hyatt Regency in Orlando, Florida. To register for the training course, click here.

IT Nation attendees can visit Marketopia—an event partner with ConnectWise and also an exhibitor at IT Nation—at booth #1017.

Hedden’s training course is designed for IT sales and business leaders to learn a proven IT marketing and sales methodology they can immediately implement in their MSP business. They will discover the essentials of marketing and how to develop marketing, public relations and referral program strategies customized for their business using a templated approach. IT management leaders will also be taught during the course the best way to hire a salesperson that will efficiently close deals.

Finally, attendees will leave the presentation understanding how to create a proposal that improves their close ratio and gets more business signed. Essentially, participants will be able to:

·         Effectively sell and close managed IT services deals

·         Find, grow and develop successful sales professionals

·         Generate proposals and quotes that get signed

·         Create a Marketing Lead Machine

For more information and details about Hedden’s presentation, click here.

“Sales and marketing methods for managed IT services continue to progress and grow,” Hedden said. “The objective is to educate IT leadership about the strategies needed to quickly develop their MSP business. We will teach them to better understand the value of sales strategies and marketing campaigns.”

To register for the four-hour event and get more details about the session, go to The cost for enrolling in this course is $199.

About Marketopia

Marketopia, The Lead Machine, is an MSP marketing agency uniquely positioned with expertise throughout the entire IT channel from software, hardware and cloud vendors to distributors, MSPs and VARs. The company’s system is based on real-world knowledge. Marketopia uses an enterprise-class technology platform, channel marketing experience and deep industry relationships to create a revolutionary approach to outsourced marketing and sales empowerment for IT service companies seeking to grow leads, sales and profit. For more information about Marketopia and its proven demand generation system for managed IT services, visit the company on the web at To learn more now, call 844.482.4769.

Contact: Michael A. Piotrowski | 844.482.4769 x813 |​​


Categories: Advertising, Information Technology, Business

Tags: IT business growth, IT leadership, IT management, IT marketing, IT nation, IT sales, managed service provider, marketopia, msp, reseller, st. petersburg florida, var

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