Zebra Athletics Partners With Axonom to Bring Virtual Reality to the Training Facility Design Process

Worldwide debut at MA Supershow featured the training facilities of MMA superstars Daniel Cormier, Michelle Waterson, Benson Henderson and Cortney Casey
Daniel Cormier & Kyle Fisher

Zebra Athletics, the world’s leading outfitter of MMA and martial arts training centers, in collaboration with Axonom, a global provider of visual and virtual product configurator software, debuted the first virtual reality-based training facility design application at the 2018 MA Supershow in Las Vegas, NV.

The VR application developed by Axonom incorporates Zebra’s full line of training products to create a fully immersive design experience of a complete training facility. Prospective customers are provided a first-person point of view how Zebra mats, padding, cages, bags, and racks look inside various rooms with unique sizes and dimensions. Zebra invited several of their athlete partners to introduce the technology. Visitors to Zebra’s booth were able to personally meet Daniel Cormier, Michelle Waterson, Benson Henderson and Cortney Casey and interact with the facilities they train at – American Kickboxing Academy, JacksonWink, and The MMA Lab – in full virtual reality using the HTC Vive Pro headset. Cormier, after experiencing the AKA facility in VR for himself, was impressed with the technology, “It was amazing how realistic and detailed the rooms looked. Zebra really took gym designs to the next level.”

It was amazing how realistic and detailed the rooms looked. Zebra really took gym designs to the next level.

Daniel Cormier, MMA Superstar

“The response we’ve received so far from both athletes and gym owners has been amazing. We’ve got eager customers lining up to design their facilities using our virtual reality technology,” stated Kyle Fisher, President at Zebra Athletics. “Axonom’s application has far exceeded our expectations. This type of technology will make it so much easier for gym owners to design their ideal facility to their exact specifications.”

The Zebra facility design application is powered by Axonom’s configure, price, quote (CPQ) solution suite. Powertrak 3D Product Configurator features an interactive floor space planning tool (FSP) to create, customize, and furnish each room in the facility. From floor and wall pattern automation to drag-and-drop placement of not only Zebra’s training products, but also the facility’s interior walls, doors and windows, Powertrak 3D allows even the finest details to be accounted for in the design – all in real-time and all in virtual reality.

Powertrak 3D Product Configurator is also VR-ready on smartphone-based headsets and tethering devices, allowing design renderings and quotes to be presented in full 3D virtual reality – and making 2D design quotes a thing of the past. Now, gym owners will be able to create, review and approve facility designs and product configurations in a fully immersive user experience before finalizing an order or starting construction.

“Zebra Athletics has proven to be an extremely forward-thinking company, which is exactly the type of organization we love to partner with,” said Mike Belongie, COO at Axonom. “What we debuted at the MA Supershow is just the beginning. The combination of Powertrak 3D and VR not only creates the most unique and compelling sales tool in the industry, but can revolutionize the entire training facility design process moving forward.”

About Zebra Athletics

With more than 20 years outfitting gyms and studios, Zebra Athletics is the world’s leading outfitter of training facilities. Zebra was the first flooring company to bring high-end MMA Mats, Martial Arts Mats, and other flooring options to the Martial Arts disciplines. Zebra has since expanded its products to include those suited for the Tactical Combative and Yoga training disciplines.

Zebra has sold over 750,000 mats worldwide and is the official mat provider of The American Taekwondo Association, The International Brazilian Jiu-Jitsu Federation, The BJJ Tour, and The Minneapolis Yoga Conference. Thousands of BJJ, Traditional Martial Arts, and MMA Championships have been won on Zebra Athletics’ equipment. For more information, please visit https://zebraathletics.com.

About Axonom

Axonom is a worldwide leader in marrying Visual Configure, Price, Quote (CPQ) software with Virtual Reality (VR) experiences. Established in 2002, the developer of Powertrak 3D Product Configurator and VRoom enables sales, channel partners, and customers around the world to visually build products and design environments, then experience them in virtual reality.

Enriched with mobile extendibility, the Powertrak solution suite includes: Configure-Price-Quote, 2D/3D Visual Product Configurator, Virtual Reality Product Configurator, Guided Selling, and Web Portals. By delivering more transactions more efficiently through channels at a lower cost, Powertrak helps customers achieve greater profit potential. For more information, please visit http://www.axonom.com.

Contact: Kyle Fisher | kyle.fisher@zebraathletics.com

Source: Zebra Athletics

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