WBENC & LGBTBE Certified Marketsmith to Attend NJ Board of Public Utilities' Diversity Event

Marketsmith Inc.

​Marketsmith Inc., one of the fastest-growing, women-owned, data-driven integrated marketing agencies, will be participating in the 2017 New Jersey Board of Public Utilities Supplier Diversity Development Council’s (SDDC) Annual Conference. 

Marketsmith is a nationally certified by the Women's Business Enterprise Council (WBENC), as well as a certified LGBT Business Enterprise® (LGBTBE) by the National Gay and Lesbian Chamber of Commerce® (NGLCC), and will be participating in matchmaking sessions as well as the day-long conference. 

Each year, the SDDC conference hosts over 200 attendees, representing New Jersey's largest utilities and diverse businesses for the purpose of sharing procurement opportunities.  Simultaneously, businesses receive guidance on best practices for positioning themselves as primary vendors.  This year’s theme is: “The Secret Sauce To Success.” 

With a strong track record for successfully working with public utilities, Marketsmith and its founder have been voices  for inclusion and diversity-related issues that impact both the state of NJ, as well as the tech and marketing industries at large. In fact, Monica C. Smith, Founder and CEO of Marketsmith Inc., was recently the featured speaker at this year’s 2017 Tri-State Diversity and Leadership Conference, hosted by the National Diversity Council, where she was presented with the organization’s prestigious Diversity First AwardTM.

“We look forward to showcasing our agency’s capabilities, as well as our diversity leadership initiatives,” says Marketsmith President Jill Draper, who will be attending the event.  “We’re a strong proponent of diversity and believe our commitment to inclusion fuels our agency’s success and positions us for continued growth.” 

The New Jersey Board of Public Utilities SDDC Annual Conference will be held on Wednesday, November 1, 2017 from 9am-4pm at the Livingston Student Center, Rutgers University, 84 Joyce Kilmer Ave in Piscataway, NJ. 

This year’s keynote speaker is Dr. Randal Pinkett – an entrepreneur, speaker, author and scholar, and a leading voice in business and technology. A dynamic speaker, Dr. Pinkett holds five degrees and was the first and only African-American to receive the prestigious Rhodes Scholarship at Rutgers University, and was a winner on the reality television show, “The Apprentice.”

Tickets are only $75 and can be purchased at https://sddc.mybusinessmatches.com/.  A continental breakfast and luncheon are included in the ticket price.

About Marketsmith Inc.

Marketsmith is one of the nation’s fastest-growing, woman-owned integrated-marketing agencies, and we believe Technology is the New Creativity™.  Our proprietary tools and technology give us the data and analytics to inform every decision we make, from strategy to media to creative.  With our unique I.P.Q. Approach, powered by our patented i.Predictus analytics platform, we help our clients gain greater insights into their KPI’s, deliver greater ROI across all channels, and predict sales with 93% accuracy.  WBENC and NGLCC Certified, we employ a diverse mix of talented professionals, and handle over $200M in media billings.  Most importantly, we do great work so we can do good things!  For more information, please visit www.marketsmithinc.com.

About the SDDC

The Supplier Diversity Development Council (SDDC) is dedicated to forging effective working relationships amongst minority-, women-, and service disabled veteran-owned businesses (M/W/SDVBEs), New Jersey public utilities and the Board of Public Utilities (NJBPU) on matters relating to methods of reporting, measuring, and assessing the development of these relationships.

The SDDC serves as a resource to identify "best practices" and to promote related support activities and seminars for both companies and M/W/SDVBEs. In order to enhance the advancement of mutual goals, the SDDC promotes the adoption of "best practices" and processes that provide equal access for M/W/SDVBEs to companies.  The SDDC's commitment to its mission will enhance supplier diversity amongst New Jersey companies, resulting in the development of a strong economy and a productive environment for the growth of business throughout the state.

The SDDC's commitment to its mission will enhance supplier diversity among New Jersey companies, resulting in the development of a strong economy and a productive environment for the growth of business throughout the state.


Source: Marketsmith Inc.


Categories: Marketing, Utilities, Diversity

Tags: LGBTE, Marketsmith Inc., New Jersey Board of Public Utilities, New Jersey Board of Public Utilities Supplier Diversity Developm, Supplier Diversity, WBE, WBENC

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Marketsmith Inc. is on of the fastest growing marketing technology and creative agencies in the US.

Ann Willets
PR Representative, Marketsmith
2 Wing Drive
Cedar Knolls, NJ 07927
United States