Vantage Production Launches Innovative Co-Branded Marketing Solution

VIP now enables mortgage loan originators to conduct co-branded marketing with their partners in an effective, simple and RESPA-compliant manner

Vantage Co-Branded Marketing

Vantage Production, LLC, a leading provider of CRM-powered sales and marketing automation solutions for the mortgage industry, announced today the launch of Vantage Co-Branded Marketing as part of its VIP solution.

“In this purchase market, it is more important than ever for mortgage loan originators (MLOs) to develop, nurture and solidify their partner relationships,” said Todd Ballenger, executive vice president of Vantage Production. “VIP clients need a unique way to add value to their partnerships. By helping their partners stay in touch with their mutual prospects, clients and past clients, MLOs who use VIP achieve a significant competitive advantage.”

"By helping their partners stay in touch with their mutual prospects, clients and past clients, MLOs who use VIP achieve a significant competitive advantage."

Todd Ballenger, Executive Vice President , Vantage Production

Vantage Co-Branded Marketing is easy to implement and is complete with campaigns, content, blank templates, open house flyers and sales presentations. From the moment a lead is captured, the MLO only needs to add the partner’s information once and VIP automatically sends out co-branded marketing materials — with the appropriate messaging — throughout the shared client’s lifecycle, from prospect to in-process to closed loan.

“It’s our goal to provide VIP clients with the solutions they need to create a larger quantity of leads, while increasing the quality of execution on each and every lead,” commented Ballenger. “Higher lead volumes combined with higher close rates will result in more production — that is the entire focus of our VIP solution: more closed loans for our clients.”

For more information about the Vantage Co-Branded Marketing solution or Vantage Production’s VIP platform, visit www.VantageProduction.com or call (800) 963-1900.

About Vantage Production, LLC

Vantage Production, LLC is the nation’s premier provider of content, technology and services supporting the sales and marketing of mortgage products. With more than 15 years’ experience serving tens of thousands of mortgage loan originators, Vantage Production empowers lenders to close more loans and minimize risk with solutions that are designed by mortgage experts, for mortgage experts. At Vantage Production, we are here to make good things happen for other people. For more information, visit www.VantageProduction.com.

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Source: Vantage Production, LLC