True North Events Channels Determination Into Focused Action

The Owner of True North Events provided a year-end review, discussing some of the team's many 2017 accomplishments. He also identified a few of his expectations for 2018 and explained how to maximize the impact of goal setting.

“True North Events is a young company, yet we’ve already accomplished so much,” said Kyle T., the firm’s Owner. “In just a matter of months, for instance, we moved to a new territory in Florida. We’ve also been fulfilling our commitment to professional development. Our team members have attended multiple national conferences in Dallas, Texas. Many of them have been promoted through our business.”

According to Kyle, Team True North Events has no intentions of slowing down in 2018. Even as they venture into the busy holiday season, they have their sights set on many ambitious goals for the upcoming year. Expansion into three new territories is high on their list of priorities.

"True North Events is a young company, yet we've already accomplished so much,"

Kyle, Owner

True North Events Owner Shares Guidelines for Effective Goal Setting

“Our progress has been quite purposeful,” Kyle continued. “No accomplishment is the result of coincidence. By putting goals in place for every aspect of our operations – from philanthropy to hiring to outreach – we keep productivity and morale high. We’re even deliberate about our goal-setting strategies.”

Kyle explained that every True North Events objective is specific and clearly defined. Instead of deciding that they will learn new skills, for instance, the team members determine which abilities they will acquire. They will also outline when and how they will do so – as well as how their success will be measured. The more details, the better.

“Our goals are realistic as well,” indicated Kyle. “The last thing we want is to set impossible expectations and inadvertently position ourselves to fall short. At the same time, however, we enjoy big challenges. Objectives that are attainable yet push us to stretch our potential are ideal. Overall, our goal-setting guidelines adhere to the SMART framework. Every milestone is specific, measurable, attainable, realistic, and time bound.”

“In addition to it all, we maintain an environment that supports advancement toward goals,” Kyle concluded. “Our workplace is full of energy and focus, where activity is encouraged. Planning is important, but we don’t let excessive attention to details get in the way of action. It’s all about commitment. These guidelines have gotten us this far, so I’m confident that we’ll continue achieving big goals into 2018 and beyond.”

About True North Events:

 True North Events is a recognized leader in interactive marketing solutions. The firm’s team is composed of creative talent with a penchant for achieving sales goals for brands. Their customer-savvy events capture attention and showcase products for maximum exposure. By building lasting relationships between brands and customers, True North Events earns buyer loyalty and guides businesses into new markets. Led by example and coached through an immersive learning program, their experts are trained to ensure satisfaction at every stage. Learn more about their approach by visiting truenortheventsinc.com

Source: True North Events