Thinkwell Group Publishes Fourth Annual Guest Experience Trend Report

Los Angeles, CA, November 15, 2016 (Newswire.com) - As the 2016 International Association of Amusement Parks and Attractions conference and trade show kicks off this week, Thinkwell Group, a global experience design and production agency, has published their 2016 Guest Experience Trend Report covering the subject of Virtual Reality at Theme Parks.  The company’s trend report is an annual publication that provides valuable and actionable guest insights on evolving trends in the creation of theme parks, major attractions, live events, and museum exhibits around the world.

This year’s Thinkwell Guest Experience Trend Report dives into a subject that has consumed media and technology coverage this year—Virtual Reality. Coverage on this subject has permeated the consumer landscape more than ever before, and it’s quickly becoming a technology that is more and more accessible.  What does this mean for theme park and entertainment venues?  What are guests really looking for, and more importantly, what are their expectations?  

“We are researching and developing high capacity virtual reality attractions and our clients are asking us more and more for virtual reality,” said Craig Hanna, Chief Creative Officer, Thinkwell. “So we felt focusing our annual Guest Experience Trend Report on virtual reality for theme parks made a lot of sense this year.”

As the fourth publication of Thinkwell Group’s Guest Experience Trend Report, this year’s addresses a topic that is not only innovative within the industry, but also top of mind for international clients and consumers.  Discover the global insights and implications for Virtual Reality in this year’s brand new report, published online at: https://thinkwellgroup.com/2016-guest-experience-trend-report/

Source: Thinkwell Group