Surf City Surf Dog® Competition on September 23 Gets Top Dog Sponsor

"McKenna Subaru Loves Dogs & Proves It by Sponsoring 9th Annual Event"

The world’s best-surfing dogs will once again gather in Huntington Beach for the 9th Annual McKenna Subaru Surf City Surf Dog competition on Saturday, Sept. 23, 2017, at Huntington Dog Beach. More than 70 'pawticipants' and international 'surFURs' will be competing for barking rights to claim the top dog honor, taking home the trophy in the second event of Surf Dog Events two-part series. The first Surf Dog event took place in Imperial Beach last July.

"We are pleased to announce many new local Huntington Beach partners, including our Top Dog Title Sponsor, McKenna Subaru. It’s exciting to have the support of such a dog-loving company that cares about the community.  The tradition of three-days of doggone fun continues with tail-wagging activities for the entire family," said event organizer Lisa Scolman of Book That Event, LLC.  

“It’s a natural fit,” said Danny McKenna owner, McKenna Subaru, when asked about sponsoring Surf City Surf Dog. “Subaru loves dogs and we love Surf City! Remember those Subaru dog-tested commercials with the adorable Golden Retriever and Yellow Lab family? We are proud to be a part of such an iconic Southern California event that combines our love for dogs, surfing and the outdoors. These people are our customers, families, and friends, so it makes good sense for us to help support the cause. It’s great having both the McKenna and Subaru brands participate in such an action-packed weekend filled with doggone fun.”

The main event, the dog surfing competition is Saturday, Sept. 23rd at Huntington Dog Beach from 8:00 a.m. to 2:30 p.m. The contestants will compete in Shredder/pro heats, four weight-class divisions, as well as a tandem heats and Stand Up Paddle heats. The surf dogs will be judged by professional surf judges on a variety of skills, including the length of their ride and difficulty of wave and maneuvers. All dogs are winners and will receive a commemorative participation medal, though trophies will be awarded to the top dogs in each category. The event ends with closing ceremonies and award presentations.

In conjunction with the McKenna Subaru Surf City Surf Dog Event, the weekend activities include: 

·        Friday, 9|22, 6:00 to 8:00 p.m. – Pooch Party and Fashion Show at Bella Terra; Free Event

·        Saturday, 9|23, 6:00 p.m. to 9:00 p.m. – The NY Dog Film Festival featuring a double feature at Pacific City’s Deck 2 Outdoor theater. $25 paid admission. Purchase Tickets Here

·        Sunday, 9|24, 11:00 a.m. to 1:00 p.m. – SUP with Your PUP Meetup at Pirate Coast Paddle Company; Free event for those with their own equipment. Special $20/hr. surf dog rental rate for those needing equipment.

The 2017 Official Charity Partners are:

·   Barks of Love

·   Huntington Dog Beach

·   French Bulldog Rescue Network

·   Orange County SPCA

·   Southern California Golden Retriever Rescue

·   Westie Rescue of Orange County. 

Other sponsors include Official Television Broadcast Sponsor CBS2/KCAL9, The Residences at Pacific City, Visit Huntington Beach, K9 Ballistics, Outward Hound, Bella Terra, Pacific City, Pet Companion Magazine, Yelp, Pirate Coast Paddle Company and the NY Dog Film Festival.

For more information or to register, please visit

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About McKenna Subaru in Huntington Beach

McKenna Subaru, located at 18711 Beach Blvd in Huntington Beach, California, is your premier retailer of new and used Subaru vehicles. Our dedicated sales staff and top-trained technicians are here to make your auto shopping experience fun, easy and financially advantageous. Please utilize our various online resources and allow our excellent network of people to put you in your ideal Subaru vehicle or the Pre-Owned car, truck or SUV of your dreams today!

McKenna Subaru is a family owned company. The McKenna Cars family of dealerships has served Southern California since the early 1950s. The goal of our group is to provide sales, service, and parts to you at the lowest possible price without sacrificing quality.

About CBS2/KCAL9

CBS 2 and KCAL 9 are the CBS-owned television stations serving Southern California. The stations produce more than 50 hours of local news, sports and community programming on a weekly basis. CBS 2 is the West Coast flagship of the CBS Television Network -- America's Most-Watched Network. 

Source: Book that Event, LLC

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