SocialMedia.Market Closed the Soft Cap During the Pre-ICO
Kiev, Ukraine, December 21, 2017 (Newswire.com) - SocialMedia.Market, the first decentralized influencer marketing platform has closed the soft cap during the pre-ICO. The company has raised 2 014 228.92 SMTs, with 1 286.86 ETH and 17.67 BTC contributed. The exchange rate was 1 ETH for 800 SMT.
The SocialMedia.Market platform allows to create, launch, and analyze advertising campaigns with social media influencers in a most convenient and relevant way. It is a solution to main challenges of influencer marketing, addressing the problems of fraud, uncertain pricing, complicated transactions, complex partnerships, and low efficiency. SocialMedia.Market implements the blockchain technology and smart contracts to create a secure and completely transparent ecosystem for everyone involved in influencer marketing.
SocialMedia.Market has already partnered with Influencer Marketing Hub, the leading influencer marketing resource for micro-influencers, agencies, and platforms. ICOBOX also supported the project, becoming a tech partner of SocialMedia.Market.
“We’d like to thank all the contributors for their continued support of our project! Сurrently we are finalizing the token sale audit and soon will be ready to share the final results. Our product team is already focused on the beta of the product, ready to show, how exactly we are going to change the influencer marketing industry.” - shares Dmitry Shyshov, the CEO and founder of SocialMedia.Market, - “Influer marketing has never been easy to navigate. And with SocialMedia.Market both publishers and advertisers will be able to benefit from a unified marketplace, making influencer marketing convenient and accessible for everyone.”
Influencer marketing has shown exponential growth in the past several years. By recent estimates this market will turn into a $5–10 billion industry by the end of 2020. More than 92% of consumers are more likely to trust a brand that advertises using influencer marketing, while the constantly growing popularity of ad blockers makes banner advertising inefficient. Gaming and Esports were the first industries to notice the potential of influencer campaigns. Nevertheless, recent researches show that more businesses are incorporating influencer marketing to their strategies and budgets. While the current influencer marketing landscape poses many challenges for both brands and influencers, blockchain and smart contract technologies provide the opportunity to solve the issues and eliminate the risks.
The company is releasing the SocialMedia.Market beta in early February 2018. The second phase of the token sale is scheduled for February 9, 2018. The platform release is planned for Q3 2018.
To learn more about the project please follow the link to the website – https://socialmedia.market/.