NEW YORK, April 8, 2021 (Newswire.com) - ETHOS Event Collective is a destination and event management company that helps planners stay ahead of increasing demands while supporting the people and places that help the industry thrive.
Through "purposeful planning," a term coined by ETHOS Event Collective, the team uses enhanced creative, technology, and return on investment (ROI) measurement services to ensure results for both the clients and the community long after an event has ended.
Smart Meetings Magazine turned to ETHOS Event Collective not once but twice in 2021 to share their expert opinion on topics including hybrid events and the importance of accurately measuring meetings.
"These were great opportunities for us to share our insights with 'Smart Meetings Magazine' readers," said Joe Fijol, Principal at ETHOS Event Collective. "As economic and environmental changes continue to play a major role in our industry, it's our goal to consistently share our knowledge to help other planners properly navigate these hurdles."
Prior to becoming a Newswire Guided Tour client, ETHOS Event Collective's media outreach and earned media coverage were sporadic and oftentimes segmented.
But, through the development of a long-term plan, Newswire's team of public relations experts has been able to leverage its industry-leading solutions to empower the Earned Media Advantage to:
- Identify media opportunities
- Create compelling stories
- Launch targeted campaigns
- Provide reports on overall performance
- And more
"Principals Joe Fijol and Sharon Purewal are industry veterans who have an immense amount of knowledge to share and our team leveraged their expertise to secure two features in a top industry publication," said Charlie Terenzio, CMO and SVP of Media and Marketing Communications. "This is a great example of how our team focuses on the media and marketing communication strategy so our clients can focus on moving the needle for their businesses."
To learn more about how Newswire's integrated solutions are helping clients grow their audience, expand their reach, and implement an effective go-to-market strategy, visit Newswire.com today.
About ETHOS Event Collective
ETHOS Event Collective is a Destination & Event Management Company that helps meeting and event planners stay ahead of increasing demands while supporting the people and places that make the experiences we create possible. We call it Purposeful Planning, and it's how we ensure results for both company and community long after a meeting or event has ended.
To learn more, go to www.ethoseventcollective.com.
Newswire delivers press releases and multimedia distribution software and services (SaaS) that empower the Earned Media Advantage: greater brand awareness, increased traffic, greater return on media and marketing communications spend and the competitive edge. With over a decade of experience, Newswire continues to provide its customers with the ability to deliver the right message to the right audience at the right time through the right medium.
To learn more about how Newswire can help you, visit http://www.newswire.com.
Newswire | CMO and SVP of Media and Marketing Communications