NEW YORK, July 23, 2021 (Newswire.com) - Last month, Newswire's Media and Marketing Guided Tour client in the food and beverage e-commerce space was featured in a Father's Day gift guide.
This holiday, in particular, is one that encourages people to think beyond socks and ties and instead purchase a more memorable, perhaps peculiar gift for their fathers.
With this in mind, HuffPost included Newswire's client in its Father's Day gift guide of off-the-wall ideas.
"Our client has created a unique offering and this earned media mention brought attention to it," said Charlie Terenzio, CMO and SVP of Media and Marketing Communications at Newswire. "We were excited to see this opportunity come to fruition as the HuffPost attracts more than 18 million website visitors a month, which is great for building brand awareness on a national level."
As a Media and Marketing Guided Tour client, the client gains Newswire as an extension of its team to identify media opportunities, create compelling stories, leverage press release distribution, launch targeted campaigns, and more.
"The powerful combination of our people and platform put our client in the position to earn a spot on this gift guide and position the company as a thought leader in their industry," Terenzio noted.
To learn more about how Newswire's integrated solutions can help companies plan for gift guides and build brand awareness before the holiday season, visit Newswire.com today.
Newswire delivers press releases and multimedia distribution software and services (SaaS) that empower the Earned Media Advantage: greater brand awareness, increased traffic, greater return on media and marketing communications spend, and the competitive edge. With over a decade of experience, Newswire continues to provide its customers with the ability to deliver the right message to the right audience at the right time through the right medium.
For more information, visit http://www.newswire.com.
CMO and SVP of Media and Marketing Communications