Newswire Clients Are Landing Earned Media Mentions in Popular Industry Publications

If you've ever played Super Mario Kart, you know how handy speed boosts are to push your character out in front of the pack.

That's exactly what earned media mentions do for a company's brand awareness.

Earned media mentions are like the speed boost that amplifies your messaging so your target audience and relevant media can hear you over the noise of your industry.

But getting to this point requires strategy and consistency, two elements that drive our Media Advantage Plan (MAP) here at Newswire.

Our MAP is a comprehensive approach to media and marketing communication that leverages the expertise of our team, our enriched press release distribution network, and our robust SaaS platform to help small and midsize companies distribute the right message to the right audience at the right time.

"Press releases are the catalyst to earned media mentions that generate real results for businesses like increased website traffic, leads, and sales," said Charlie Terenzio, CMO and SVP of Media and Marketing Communications at Newswire. "Our MAP clients have realized the power of our program, as this year alone, they've collectively earned hundreds of media mentions in top-tier publications."

When it comes to securing earned media mentions, there are no cheat codes. It takes creativity, strategy, communication, and experience. Our team of Media and Marketing experts tap into all of these components  on a daily basis to uncover unique story angles and craft attention-grabbing pitches that have landed our clients features in the likes of AP News, Business Insider, Entrepreneur, Forbes, Newsday, and more.

"For companies struggling to separate themselves from their competition and land features that drive positive change in their organization, our MAP can unlock long-term success for your business," Terenzio added. 

If your brand needs a boost, act now and get a free Media and Marketing assessment and 10% off your next press release.

About Newswire

Newswire delivers its best-in-class technology as a service to provide high-impact press release distribution, empowering the Media Advantage: greater brand awareness through earned media, increased traffic, greater search engine recognition, more leads, and increased sales.

Newswire is the only one in the industry that provides the Media Advantage Plan "MAP" that provides press release campaign automation that delivers press releases, media outreach and targeted commercial marketing to provide customers the going-to-market advantage required to compete for the mindshare and market share needed to accelerate sales. The "MAP" provides Newswire experts that customize a media and marketing communications plan and platform that ensures timely campaign production and in a cost-effective manner that produces more value.

To learn more about press release distribution or the Media Advantage Plan, visit and check out why our customers have named us #1 for Customer Satisfaction in our industry for four years in a row.

For more information, visit

Contact Information:

Charlie Terenzio
CMO and SVP of Media and Marketing Communications
Office: 813-480-3766

Source: Newswire


Categories: Business News

Tags: newswire, press release, press release distribution

About Newswire

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Newswire is a press release distribution platform that helps clients increase their online visibility and web presence. With over a decade of experience, Newswire continues to provide premier syndication to leading news outlets.

Charlie Terenzio
Chief Marketing Officer
Sarasota, FL 34228
United States