New Product Celebrates Milestone and Reminds New Drivers to Focus on Safety
key2Bme line of inspiring gifts expands for Global Youth Traffic Safety Month
CINCINNATI, May 21, 2019 (Newswire.com) - Hoi Polloi Trends today announced the launch of a new product in its key2Bme® line of inspiring gifts. “We often get requests for a ‘Sweet 16’ key,” shared Founder and CEO Tammy Nelson. “We wanted to develop a design that would celebrate that milestone but also call attention to the most important consideration for teen drivers – safety.”
This design features a car icon and the words “Be Safe.” It comes with a mini quote card that reads, “The world is waiting for you. Good luck. Travel safe. Go!” The May release coincides with Global Youth Traffic Safety Month, a time where communities come together to bring more awareness to safety issues impacting teens on the road.
“We wanted this key and quote to reflect the excitement of the recipient as they hit this big milestone and gain new-found freedom,” said Nelson. “We knew it also needed to express the sentiment of the gift-giver regarding the importance of safety.”
Clipped on a keychain or lanyard, new drivers will get a reminder to focus on safety each time they see it and get behind the wheel.
About Hoi Polloi Trends and key2Bme:
Hoi Polloi Trends is a WBENC-certified Women’s Business Enterprise that develops products that use the power of words to inspire and key2Bme is its flagship brand. Founded in 2011 and based in Cincinnati, OH, the mission of key2Bme is to spread happiness and kindness. Products can be found online and in select retailers. For more information, visit key2Bme.com.
Alisha Molloy, Operations Manager
Hoi Polloi Trends
Source: Hoi Polloi Trends, LLC