Membrain Releases Zoom Integration to Increase Sales Effectiveness

The integration allows Membrain users to create a Zoom video meeting with a single mouse-click, saving time and frustration for time-constrained salespeople.

In the world of sales, video meetings have become the norm and Zoom Video Communications has quickly become popular as an easy-to-use, high-quality and reliable solution. With over 30 billion annualized meeting minutes, 75% of Zoom users say that Zoom has increased their productivity by at least 40%, Membrain has chosen it as the first integrated video communications solution.

"Salespeople book a lot of meetings. If you forget to add the web meeting link to your meeting, it will create bad-will with customers, and last-minute stress for the salesperson. Jumping between Zoom and your CRM system reduces productivity. With this integration, Membrain users can add a Zoom meeting with just one click. This will save time and eliminate mentioned frustration and bad-will," says Henrik Öquist, COO at Membrain.

Membrain’s sales effectiveness platform is tailored to the complex sale, helping business-to-business sales organizations to grow their people and revenues. The addition of the Zoom integration is added to the time management capabilities of the software and is now available to Membrain customers with a Zoom account.

About Membrain

With clients in over 60 countries, Membrain is the #1 sales effectiveness platform for teams working with complex sales. Membrain makes it easy for sales teams to execute their sales strategy to achieve consistent sales performance. The software provides sales professionals with continuous guidance through the entire sales process, while enabling sales leaders to coach their team to a higher level of performance. Continually optimize your sales execution and elevate your salespeople to become a competitive advantage. Membrain has won multiple awards, including the Top Sales Awards and is ranked as a Top Performer by G2Crowd. Membrain is a private company headquartered in Stockholm, Sweden.

Source: Membrain