How Newswire's EMA GT Sales Accelerator Can Help HR & IT Companies Generate Qualified Leads

As outsourcing demands increase across a variety of industries, business services firms can benefit from Newswire's strategic media and marketing communications campaigns.

How Newswire's EMA GT Sales Accelerator Can Help HR & IT Companies Generate Qualified Leads

Business services firms in the HR and IT industries can enhance their lead generation processes with the help of Newswire’s Earned Media Advantage Guided Tour Sales Accelerator. Designed to generate qualified leads, the Sales Accelerator program delivers the ultimate solution for C-suite executives interested in stimulating business growth. With a unified communications strategy across campaigns, businesses services firms can garner both earned media opportunities while remaining competitive through strategic commercial campaigns.   

The digital transformation in business and rising outsourcing rates have become a major opportunity for B2B services firms globally. According to Business Insider India, leaders in IT such as TCS, Infosys, and HCL Tech are expected to see spikes in net revenue with the rise in outsourced services projected to skyrocket over the next few months. As U.S. companies begin to consider outsourcing IT and HR-related services to cut costs and reduce budget spending, American business services providers can take advantage of this opportunity by positioning themselves for success through strategic brand management.

"The COVID-19 effect on the U.S. economy has come in waves, and this has led many small and midsize businesses to seek outsourcing opportunities in order to maximize profit," said Charlie Terenzio, Newswire’s VP of Earned Media Advantage Business. "The Earned Media Advantage Guided Tour Sales Accelerator can be the secret weapon for business services companies looking to get in front of CEOs and C-suite executives."

Newswire’s Earned Media Advantage Sales Accelerator provides integrated media and marketing communications programs aimed to support business growth. Newswire’s team of Earned Media Advantage Strategists work closely with in-house marketing and communications teams to drive qualified leads to businesses that can later be converted to sales. This approach, when layered with a comprehensive media distribution and outreach plan, can enhance positioning for brands as they aim to rebound from the COVID-19 crisis. 

“The Sales Accelerator includes our team of strategists that function as an extension of in-house teams, which can minimize budget costs in terms of human capital while simultaneously maximizing results in terms of media engagement and qualified lead generation,” said Anthony Santiago, Newswire’s VP of Marketing.

Newswire’s EMA GT Sales Accelerator bundles high-tech software with a high-touch strategy and service team to limit the costs and resources that are typically required to implement an integrated media and marketing communications strategy. With the Sales Accelerator, business services companies can increase brand awareness, drive website traffic, and increase their total amount of monthly qualified leads.

Learn how Newswire’s Earned Media Advantage Guided Tour Sales Accelerator can help your business implement an effective integrated marketing and communications strategy by navigating to the official program page.

About Newswire​

Newswire delivers press release and multimedia distribution software and services (SaaS) that empower the Earned Media Advantage: greater brand awareness, increased traffic, greater return on media and marketing communications spend and the competitive edge. With over a decade of experience, Newswire continues to provide its customers with the ability to deliver the right message to the right audience at the right time through the right medium.​

To learn more how Newswire can help you, visit

Contact Information

Charlie Terenzio
VP of Earned Media Advantage Business 
Office: 813-480-3766

Source: Newswire


Categories: Human Resources

Tags: Earned Media Advantage, HR, human resources, IT company, Newswire Earned Media Advantage Sales Accelerator, Newswire News

About Newswire

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Newswire is a press release distribution platform that helps clients increase their online visibility and web presence. With over a decade of experience, Newswire continues to provide premier syndication to leading news outlets.

Charlie Terenzio
Chief Marketing Officer, Newswire
Sarasota, FL 34228
United States