From Frisbee® to Slip 'N Slide®: Wham-O Launches an Official Online Store Filled With Classic Toys, E-Commerce

Iconic American Toy Brand Celebrates New E-Commerce Site With a Special Fourth of July Holiday Discount

Iconic American toy brand Wham-O launches its first official online store today, just in time for the Fourth of July holiday. Now, consumers will have access to many of the brand’s classic recreational toys, including the original Frisbee®, Boogie® Board, Hula Hoop®, Slip N’ Slide®, and more. To celebrate the site’s launch, Wham-O will be offering 25 percent off of all total purchases from now until July 3.

“Founded more than seven decades ago, Wham-O is a company steeped in American culture,” says Todd Richards, CEO for Wham-O. “In fact, mention the name and most American families will have at least two members (from at least two different generations) who will have a fond memory of playing with a Wham-O toy, be it a Frisbee or a Superball. With the Fourth of July being both a time to honor our country and spend time with family and friends, we thought it was the perfect occasion to celebrate the long-held ‘Wham-O tradition’ of inspiring individuals to get outside and play.”

"Founded more than seven decades ago, Wham-O is a company steeped in American culture. In fact, mention the name and most American families will have at least two members (from at least two different generations) who will have a fond memory of playing with a Wham-O toy, be it a Frisbee or a Superball. With the Fourth of July being both a time to honor our country and spend time with family and friends, we thought it was the perfect occasion to celebrate the long-held 'Wham-O tradition' of inspiring individuals to get outside and play."

Todd Richards, CEO for Wham-O

While most of today’s popular kids’ brands rely on technology to engage, Wham-O has boldly remained one of the select major toy companies to remain screen, plug, and Wi-Fi-free.

“At Wham-O, we believe we are offering a connection much more powerful than Wi-Fi,” says Richards. “With our new online shop, we hope to ignite a passion for ‘unplugged’ recreational play in an entirely new generation of kids. Plus, parents and grandparents can now share many of the same outdoor activities and games they so deeply loved in their youth with their kids and grandkids.”

Wham-O brands currently available at the new online shop include Frisbee®, Hula Hoop®, Superball®, Super Kites, Aqua Force™, Slip ‘N Slide®, Giggle ‘N Splash™, Boogie® Board, Snow Boogie®, and Arctic Force.

For more information or to shop the site now, please visit https://store.wham-o.com.

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Source: Wham-O