evania video Partners With Fraudlogix to Maintain High-Quality Video Inventory
The new partnership will provide video platform with increased insight on ad fraud, viewability, domain masking and brand safety
HALLANDALE BEACH, Fla., September 26, 2017 (Newswire.com) - evania video, a leading publisher-management platform in the video advertising industry, is partnering with digital advertising fraud-detection and verification company, Fraudlogix. The partnership will provide evania video with granular, real-time data regarding the quality of its inventory by constantly monitoring all traffic for ad fraud, domain masking, viewability, and brand safety.
Ad buyers and marketers are increasingly demanding more transparency and quality checks within the programmatic supply chain, and evania video is proactively putting measures in place to mitigate marketers’ risk and ensure high-quality inventory.
Oded Shoham, CEO at evania video GmbH stated, “At evania video, we take the utmost care in regards to our fight against fraudulent traffic. We are happy to be working with Fraudlogix to ensure that we are even better equipped to continue safeguarding our partnerships with Fraudlogix' anti-fraud and verification tools.”
“evania video is building strong partnerships with quality publishers but this is another step they’re taking to keep ad fraud off of their platform,” said Fraudlogix CEO, Hagai Shechter. ”We’re happy to help them monitor all traffic and provide in-depth data about the quality of their inventory.”
About evania video
evania video GmbH is a software-driven company with a focus on providing Publishers and Sales Houses with a proprietary and complete programmatic video advertising solution, including robust player technology, strong monetization options, and a wide variety of premium video content. The company has a strong foothold in the DACH publisher eco-system, and has recently begun to expand its business to other international markets.
Fraudlogix is an online advertising fraud detection company founded in 2010 by industry veterans with a deep understanding of the digital ad ecosystem. It is the first of its kind to cater to the unique challenges faced by the supply side (ad networks, ad exchanges, and SSPs) and DSPs within the online advertising marketplace, providing them with pre-bid ad fraud solutions for desktop, mobile, in-app and video environments. Today, Fraudlogix monitors data from over 490 million unique users, millions of websites and 1.2 billion unique devices monthly. Visit www.fraudlogix.com for more information.
Fraudlogix Press Contact:
evania video Press Contact:
+49 (30) 346 4664 -22