Dubai, January 18, 2016 (Newswire.com) - With a goal to nurture up and coming talent in the region, the training programme at the Dubai Lynx International Festival of Creativity continues in earnest this year, with the Masar Student Creative Award for Print, the Integrated Student Award, the FP7 School Print Competition and the University of the Year Award.
Ramzi Moutran, Executive Creative Director, Memac Ogilvy Dubai, has been announced as president of the Competition Jury, responsible for judging the Student Awards and FP7 School Print Competition for 2016.
Now in its fourth year the Masar Student Creative Award for Print asks students to create a unique print campaign for this year’s charity partner Dubai Foundation for Women and Children (DFWAC).
Speaking on behalf of Masar Printing and Publishing, Faisal Bin Haider, Chief Executive Officer – Printing and Distribution Sector, Dubai Media Incorporated, says, “We are committed to supporting young talent and investing in our future industry leaders. This competition provides students with a fantastic opportunity to immerse themselves in creativity while gaining recognition for their efforts and we are proud to be a part of this journey.”
Returning as charity partner for the Integrated Student Award, Dubai Cares this year asks students to create a fully integrated campaign that further develops awareness of the organisation as a global philanthropic organisation that provides quality education to children in developing countries.
The FP7 School Print Competition provides younger students still attending school with an opportunity to have their creative work assesed and judged by some of the region’s top decision makers. Students will be asked to create a print campaign for the National Health Insurance Company, Daman, which inspires citizens of the UAE to become fitter and healthier.
Incorporating results from both the Masar Student Creative Award for Print and the Integrated Student Award, the University of the Year Award honours the most creative university in the MENA region. Dina Faour, Associate Professor of Advertising at the American University in Dubai, the 2015 winner of the award, noted that “It was an honor to accept the award on behalf of my university, the American University in Dubai, the first to receive this prestigious award. I want to thank Dubai Lynx for supporting and fostering excellence ever so creatively. This new award attests to our academic and professional performance as faculty, as students and as a whole community who appreciates the significance of a well- planned academic journey."
More information about all of the student competitions and how to be a part of them, as well as further training opportunities can be found at www.dubailynx.com.
- ENDS -
The Dubai Lynx International Festival of Creativity is the leading competition and awards for advertising creative excellence in the Middle East and Africa.
Presented by Lions Festivals together with their regional partners, Motivate, the Dubai Lynx International Festival of Creativity, is held in association with the UAE Chapter of the International Advertising Association (IAA) and with the support of Dubai Media City (DMC). The 10th Dubai Lynx will bring to the Middle East and Africa a series of high profile seminars, workshops, exhibitions and screenings aimed at giving creative inspiration, learning and networking opportunities to the advertising and allied industries in the region. The Academies, The Young Lynx Competitions and Networking evenings are amongst the events enjoyed by participants. The Dubai Lynx awards, which are part of the Festival, will honour creative excellence in Film, Print, Outdoor, Radio, Direct, Promo & Activation, Media, Interactive, Film Craft, Print & Poster Craft, Design, Mobile, PR, Integrated, Creative Effectiveness and Branded Content & Entertainment advertising and communications. High-profile international jurors will award the coveted Dubai Lynx trophy to establish the definitive standard for creative excellence in the Middle East and Africa region. www.dubailynx.com
About Lions Festivals
Lions Festivals Limited is the organiser of international and regional festivals of creativity in communications, including its flagship event, Cannes Lions International Festival of Creativity, Eurobest and Lions Health as well as co-organisers, with its joint venture partners, of Dubai Lynx International Festival of Creativity, Spikes Asia Festival of Creativity and the Festival of Asian Marketing Effectiveness. www.lionsfestivals.com. Lions Festivals is powered by Top Right Group.
Motivate is the Middle East's leading publisher of magazines and books. Motivate’s portfolio comprises of more than 20 market-leading magazines – many of which have independently audited circulations – and over 300 books. With a staff of more than 200 experienced and dedicated professionals, Motivate is committed to providing editorial excellence, audited circulation and transparent research data across its platform of publications. In addition to partnering Dubai Lynx, Motivate, through its cinema advertising company, Motivate Val Morgan, is also the Official UAE Representative of the Cannes International Festival of Creativity. http://www.motivatepublishing.com/.
Lions Festivals is powered by Top Right Group.