Dairi-O Launches PopID in North Carolina
Dairi-O is Latest of Dozen-Plus QSR Brands Adopting PopID to Reduce Ordering Time, Increase Loyalty Usage and Streamline Payments
PASADENA, Calif., November 26, 2019 (Newswire.com) - PopID, a Cali Group company, announced today that it is launching its facial recognition platform in self-ordering kiosks at Dairi-O, one of the fastest-growing restaurant concepts in America. Using PopID, Dairi-O customers will be able to conveniently and instantly pull up their favorite customized orders and pay for their meals without needing a card or phone.
Dairi-O intends to install the PopID software in all of its locations in the first half of 2020.
"We love how PopID makes it so easy for our customers to re-order their favorite items in a matter of seconds, resulting in shorter lines during peak hours and faster delivery of food to customers,” said Jeff Speaks, Chief Executive Officer of Dairi-O. “Additionally, our customers can pay for their food without reaching into their wallets and fumbling through cards.”
Operating in North Carolina since 1947, Dairi-O is preparing for a major wave of expansion. Currently, the brand has one of the highest average unit volumes in the industry and is the most recent chain to follow a growing list of small and medium-sized restaurant brands using PopID, including CaliBurger, Deli Time, Plant Power, Rounds Bakery, Global Village Cafe, Saola, Treehouse, Ray's, Coffee House and Milkcow Cafe. In these stores, consumers generally prefer to use PopID to log in to their loyalty accounts on kiosks, with kiosk logins reaching up to approximately 1,500 times per week at some locations. Of those consumers that use PopID to log in, approximately 75% also use it to pay. Further, transaction times for those using PopID are generally three times faster than for non-PopID users.
“One of the oldest and most successful fast casual concepts in the country is leading the QSR industry into the future of food,” said John Miller, Chairman of Cali Group and CEO of PopID. “We look forward to sharing the magic of digital identity with Dairi-O customers.”
For more information about PopID and all of its solutions, visit PopID.com.
PopID is a cloud-based platform that enables merchants to offer consumers the option of authenticating their identity using facial recognition. After registering for the service once, consumers can choose to use PopID for various purposes, including logging into loyalty accounts, receiving personalized food ordering recommendations, processing payments and entering facilities. Learn more about PopID’s vision at PopID.com.
Categories: Retail Technology