Cheap Business Calls - Britain's first and only company to offer free business line rental
Online, April 22, 2010 (Newswire.com) - These all-too-familiar tactics form part of the game known colloquially as "hidden charges". When a service provider attracts clients with its cheaper business calls, it tries to find ways to recoup the money lost through the advertised call charges - usually by sticking in all sorts of line rental charges, connection fees and even equipment costs. It's the hidden charges, apparently, that "let" a company provide "cheap phone calls": the suggestion being that it's simply not possible for a company to provide cheaper business calls that really are cheaper business calls, unless they make their money back from the consumer in some other way. So overall, clients of these - let's face it - fake cheaper business calls providers end up paying the same as they would to an industry giant, without even realising they're doing it.
Cheap Business Calls' free line rental tariff has changed all that overnight. As a result of the Cheap Business Calls initiative, which, for the first time ever in the UK (and, at the time of writing, Cheap Business Calls are still the only UK company to do this), offers genuinely cheaper business calls with no hidden charges of any kind, all companies who don't do this are suddenly revealed to be charlatans. It's obviously commercially viable to completely discard hidden charges because, by giving free business line rental, Cheap Business Calls have done it. And it's equally obviously possible to charge a flat 24-hour rate for all local and national calls, and a flat 24-hour rate for all mobile calls, because Cheap Business Calls have done that, too. The corollary, for anyone who isn't Cheap Business Calls, is painfully obvious. The old world of hidden call charges is dead, and the light of real cheap phone calls is being ushered in. Ali Baba and co. are going to have to change fast - or face the consequences.
There's nothing like the arrival of an honest man (or woman) to reveal others as thieves. That's the message commercial phone providers like BT will be wanting customers to overlook as Kent-based provider Cheap Business Calls rolls out the UK's first and only free business line rental. Unfortunately for BT, and the rest of the Artful Dodgers thrown into a somewhat harsh light by Cheap Business Calls' brand new cheap phone calls initiative, it doesn't look like there's anywhere to hide.
Telephone service providers have been promoting their own cheaper business calls for years. Attractive per-minute costs appeal even to cash-conscious small business, until their eyes get past the bright pictures on the poster and read small print telling them that these costs only apply at 6 a.m. and are subject to minimum call durations of three minutes. Local and national base rates seem to offer genuinely cheap phone calls - until, again, the little words at the bottom of the ad reveal that these "base rates" are only the jumping-off point for call charges that could be twice as expensive: and still subject to minimum length rates.
About Cheap Business Calls
Justin Bridges
Sales Director
Keypoint Communications
Kent, England
United Kingdom
0800 840 9047
www.cheap-business-phone-calls.co.uk
sales@keypointcommunications.co.uk